logo
episode-header-image
Yesterday
45m 51s

Singer Dion DiMucci

APOSTROPHE PODCAST NETWORK
About this episode
Now that we’ve moved the Beatlology Interviews to its own feed, you might not be caught up. Thought you might like to hear one of my favourite episodes - singer Dion DiMucci is one of only five people still alive who are on the cover of Sgt. Pepper. Dion was also supposed to be on the plane with Buddy Holly that fateful night - and he tells us that heartbreaking story. He also gives the best description of Buddy Holly that I’ve ever heard.

Hosted on Acast. See acast.com/privacy for more information.

Up next
Jul 5
The Willy Wonka Secret: Candy Bar Advertising
This week, we look at candy bar advertising. Millions are spent marketing candy bars every year. We'll talk about how the movie Willy Wonka and the Chocolate Factory was owned by a candy company. And we'll reveal whether it really was Phil Collins inside that gorilla costume in t ... Show More
27m 17s
Jun 28
Selling Love: The Business of Online Dating
From our Season 11 Archives, one of our favourites.This week, we explore how dating agencies Sell Love. We’ll talk about the very first dating service in history, we’ll explore one app that is more about lust than love and we’ll talk about how heartthrob Reynolds created one of t ... Show More
28m 42s
Jun 21
Ask Terry 2025
This week, it’s our annual Ask Terry episode. As we do every year, we open the show to questions from our listeners. This week, we’ll answer a question about the longest-lasting slogans in history, we’ll explore why there is so much dancing going on in commercials these days, and ... Show More
27m 51s
Recommended Episodes
Jun 6
Selling – Tim Keller Talks to a Marketing and Advertising Group
A lot of people have an incredibly negative view of marketing and advertising. Not too long ago, I heard somebody say that advertising is the first profession: in the Garden of Eden, the serpent said, “you need that apple.” They were saying that marketing is creating need in some ... Show More
58m 27s
Nov 2023
The Marketing Hill Mash: Severing the Old School Marketing Mindset (Omnichannel Marketing 101)
Marketing isn’t a one-size-fits-all operation. In fact, in order to succeed, sometimes you have to sever the old marketing mindset and develop a highly adaptable omnichannel strategy. So what can marketers do to ensure they’re optimizing their marketing channels? In this special ... Show More
24m 15s
Jan 2025
The art of marketing — for good | Raja Rajamannar
Can marketing transcend traditional business goals and actually be a force for good? Mastercard CMO Raja Rajamannar shares how purpose-driven initiatives — like “touch cards” for the visually impaired and debit cards that let people choose how their names appear — align profit wi ... Show More
15m 2s
Mar 2025
Great Marketing Tells Great Stories
Stories capture human attention like nothing else. The best advertising doesn't just explain features, it creates emotional connections that make your message stick. When brands tell compelling stories, they're perceived as more trustworthy than those relying on straightforward p ... Show More
27m 5s
Oct 2024
A medical mythbuster's mission to improve health care | Joel Bervell
Joel Bervell was one of the only Black students in his medical school program. After noticing how misconceptions about race were embedded in health care, he turned to social media to raise awareness about the harmful impact of biases in medicine. He unpacks the long history of ra ... Show More
20m 13s
Jun 23
The Psychology of “Propaganda” Influence That Every Marketer Needs to Know | #Marketing - Ep. 46
Most entrepreneurs try to sell products. Edward Bernays taught us to sell identity. In this episode of The Russell Brunson Show, I break down the hidden playbook behind influence, persuasion, and mass movement creation. After reading Bernays’ book Propaganda, the first of its kin ... Show More
14m 30s
Oct 2024
Marketing: How Effective Is Fear In Advertising?
Why do advertising agencies use fear to get us to part with our money? Advertising agencies and marketing people use different techniques to push our buttons. Humour is one. But what about fear? Do they sometimes try to scare us into buying? Or is it a gentler art- playing on our ... Show More
34m 4s
Feb 2025
#681 - People Buy Your Story Not Your Product
Text or WhatsApp +1 (310) 935-0192 and comment “storytelling” if you need help. People don’t buy your product—they buy your story. I’ve built my brand by mastering storytelling, not just selling. Most people think logic makes money, but humans are emotional, and the best marketer ... Show More
7m 35s
Feb 2025
How Groupthink Shapes Parenting, Medicine, and Health
​​Ever wonder why some of the smartest people, like doctors, can still get it wrong? In this eye-opening episode, Gabe Howard talks with Dr. Marty Makary, author of “Blind Spots: When Medicine Gets It Wrong,” to uncover how groupthink and cognitive biases influence not just medic ... Show More
26m 9s