Welcome to a new episode of Next Level Pros! In this episode, Chris reveals three powerful strategies to 3x your revenue in the HVAC and trades industry. Whether you’re a business owner, manager, or sales leader in home services, this episode is packed with actionable insights to help you scale your business, avoid common pitfalls, and close more deals with confidence.
Highlights:
“Customers do not buy products. They buy solutions.”
“Do not, I repeat, DO NOT train your technicians to go and do this work.”
“A confused buyer does not buy.”
“A no is still a decision. And a maybe, no matter how you convince yourself, is a freaking maybe.”
Timestamps:00:00 Introduction
02:25 Sales Process Separation and Technician vs. Salesperson Roles
05:34 Limiting Sales Options and the Louis Vuitton Approach
06:54 The Louis Vuitton Approach
09:25 Eliminating Quotes and Adopting Yes or No Decisions
10:54 Understanding the Decisions Clients Make
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