Right About Now with Ryan Alford

Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.

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SUMMARY

In this episode of "Right About Now," host Ryan Alford interviews Jason Koonce, founder and CEO of OTIA, about the evolution of the sports trading card hobby. Jason shares his journey from childhood collector to industry leader, discussing the impact of technology, card grading, and live shopping platforms on the market. The conversation highlights the growing investment potential of cards, the importance of community, and the influence of social media. Jason offers insights for both new and experienced collectors, emphasizing the enduring excitement and camaraderie within the hobby.

TAKEAWAYS

The evolution of the trading card hobby, particularly sports cards.
Jason Koonce's background and journey in card collecting.
The impact of technology and the internet on the trading card market.
The significance of card grading and its influence on card values.
Changes in consumer behavior and market dynamics over the years.
The role of social media and content creators in shaping the hobby.
The rise of repacking cards and its implications for collectors.
The effects of the COVID-19 pandemic on the trading card market.
The importance of community and camaraderie among collectors.
Future trends and innovations in the trading card industry.

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