Spanish entrepreneur and former politician, Alejandro Agag is best known for pioneering sustainable motorsport. In 2012, he founded Formula E Holdings, launching the ABB FIA Formula E World Championship in 2014—the first-ever all-electric single-seater racing series. Under his leadership, Formula E has grown into a global platform for advancing electric vehicle tech and championing sustainability.
On this episode, Mo and Alejandro dive into the early struggles of getting Formula E off the ground—the highs, the lows, who backed him, who didn’t—and how it all led to a 15-race calendar and partnerships with some of the biggest brands in the world!
0:00 Intro To Formula E
3:07 Early Rejections
4:50 Startup Challenges
8:42 Formula E in Saudi
11:19 Extreme H
12:11 Sustainability and Real Impact
16:39 The Future of Racing
18:15 Formula E vs Formula 1
20:10 Growth of Formula E
25:26 The Thrill of Starting New Projects
26:38 Growing Global Fanbase
29:07 Burnout and Constant Travel
30:01 Mentors
31:10 IWC Rapid-Fire Questions
32:12 Closing Remarks & Final Reflections