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Feb 2025
59m 37s

452: Ditch Vanity Metrics on Social Medi...

Natalie Ellis
About this episode

EPISODE SUMMARY 

Virality doesn’t always equal sales…so what should you focus on instead?

In this exclusive Société Membership Q&A Coaching Call, Natalie breaks down the exact social media growth strategies that actually lead to business success. Whether you’re struggling to attract the right audience, stuck in the cycle of chasing vanity metrics, or unsure how to turn followers into buyers, this call is packed with insights to shift your approach.

You’ll learn:

✅ The biggest mistakes business owners make when trying to grow on social media

✅ How to attract the right audience instead of just chasing virality

✅ The content shifts that will increase engagement + drive real business growth

✅ Why consistent, strategic growth matters more than one-off viral moments

✅ The framework for turning viewers into buyers - without relying on trends

Get ready to be a fly on the wall and listen in as Natalie shares the real strategies that drive audience growth + business success.


TIMESTAMPS

00:00 Why audience growth is the #1 priority for scaling your business

03:10 The biggest mistakes keeping you from attracting the right followers

08:45 How to shift from random posting to a content strategy that converts

14:20 The social media formula we teach inside The Société Membership

20:15 Why some accounts grow FAST—and what they’re doing differently

26:30 The real reason virality doesn’t always equal sales (and what to focus on instead)

33:50 How to build an audience that’s actually engaged + ready to buy

40:10 Want personalized coaching on your social strategy? Join Société, Traffic Accelerator + Freedom Fast Track!


RESOURCES + LINKS

Get A Limited-Time Discount On Traffic Accelerator Right Here.

Join Natalie For A FREE Live Training: How To Build A Profitable, Predictable + Repeatable Business. Choose From 3 Live Dates Here.

Unsure What Funnel Your Business Should Have? Download This FREE PDF Guide.

Join The Société: Our Exclusive Membership To Help You Build A Freedom-Based Business.

Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More. 

Learn Natalie’s Proven Method for Building a Profitable, Predictable, Freedom-Based Business™ and Get Back to WHY you Became an Entrepreneur in this FREE 90-Minute Training.

The Mr. Beast Episode Lindsay Mentions In This Episode.

Drop Us A Review On The Podcast + Send Us A Screenshot & We’ll Send You Natalie’s 7-Figure Operating System Completely FREE (value $1,997).

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