Once upon a time, American kids had a problemâOK, two. They were watching way, WAY too much TV and they were falling way, way behind in school. But then a trailblazing producer and her psychologist friend asked a bold question: What if we used the first problem to solve the second? The result: Sesame Street, home of Big Bird, Cookie Monster, Bert & Ernie ... Show More
Sep 2025
đș SNL: The Snickers Bar of Saturday Night | 50
When Johnny Carson, 1970s late-night king, declared he wanted another day off, it left NBC with a hole in their weekend lineup. 11:30pm Saturday night wasnât exactly the hot time slot⊠so the network recruited a quiet Canadian comedy writer named Lorne Michaels to produce a live ... Show More
42m 25s
Mar 2025
đ Sesame Street: The Trojan Horse of TV
Subscribe to The Best Idea Yet here: https://wondery.com/links/the-best-idea-yet/Once upon a time, American kids had a problemâOK, two. They were watching way, WAY too much TV and they were falling way, way behind in school. But then a trailblazing producer and her psychologist f ... Show More
44m 10s
Nov 2023
đŠ âElmo got a makeoverâ â Sesame Streetâs new pivot. Targetâs theft excuse. JetBlueâs vacation mistake.
Sesame Street is changing its format for the first time in 56 years â Big Bird, Elmo, and Oscar The Grouch pioneered the âmagazine formatâ of TV (which even influenced our podcast)Target has said all year long that itâs struggling because of 1 thing: Theft (aka âshrinkageâ) â But ... Show More
21m 3s
Feb 2025
â Feature: The Story of Dr. Seuss ("The Father of Children's Literature")
On March 2, we celebrate Read Across America Day, a time when schools across the U.S. encourage kids to dive into the magical world of books. But why March 2? Well, itâs no coincidenceâthatâs the birthday of a man whose impact on childrenâs literature is nothing short of legendar ... Show More
41m 18s
Mar 2025
đž âFind Your Muppetâ â Sesame Streetâs Cocomelon threat. Saratogaâs viral facial water. Signalâs user error.
A gym-fluencer did a 3:52am sparkling ice facial⊠and Saratoga Waterâs stock jumped 6%.Sesame Street is facing 3 major threats⊠Bluey, Cocomelon, and Ms. Rachel.The Atlanticâs journalist shared more screenshots⊠but we got curious about the chat app, Signal.Plus, one movie Direct ... Show More
23 m