As a female founder, are you exhausted from constant social media and marketing efforts that just don't seem to pay off?
If that's you, it might be because your strategy is too broad. It could be time to hone in on your niche, sharpen your positioning, and fine-tune your messaging. This can be your key to shifting from blending in to standing out.
This week's episode features Claire M. Davis, who faced a similar challenge. Guided by her mentor to niche down for scaling up, Claire was hesitant but gave it a try. The results? Rapid and remarkable.
Tune in to hear how she transformed her hobby business into tripling her sales in just three weeks. That’s not a typo.
This is a perfect case study on the call "narrow lane" approach I speak often about. Yes, specificity and focus can propel you and your business. 💯
What You'll Learn:
For female founders wanting to sharpen their branding and positioning skills, this episode is a must. Claire's journey and insights are both inspiring and practical.
Links
Connect with Claire M Davis on LinkedIn
TractionResume.com
Michelle B. Griffin is a personal branding speaker, PR strategist, and LinkedIn® presence expert. As the creator of the four-step Own Your L.A.N.E® personal branding roadmap and training platform, she teaches brilliant professionals how to break free from obscurity and position themselves to become standouts in their industry.
NEW BOOK: Position Yourself The Personal Branding Planner + 3 Planner Bonuses
WEBSITE: MichelleBGriffin.com
SPEAKING: Personal Branding & LinkedIn Visibility
PERSONAL BRANDING PLATFORM: Own Your Lane
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn and Instagram