Question?
Ever been tongue-tied when asked the question: "So, what do you do?" at online and in-person networking and events?
Answer:
As the Brand Therapist, I know this struggle all too well. In this week's therapy session, I share my personal journey of refining my own introduction, from networking events to online profiles, and the realization of how important a clear, concise, and compelling self-introduction is.
I introduced the 4As that can make your brand position statement super clear to confidently introduce yourself and your brand, both in-person and online.
It's not just about introducing yourself, it's also about understanding the challenges your audience faces, how you can assist them, and the results they can achieve with your help.
This simple framework and real-life example will help you easily answer the “So what do you do?” question so you can be relatable, remembered, and referred to all the right people
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Position Yourself to Propel Yourself.
Michelle B. Griffin is a personal branding speaker, PR strategist, and LinkedIn® presence expert. As the creator of the four-step Own Your L.A.N.E® personal branding roadmap and training platform, she teaches brilliant professionals how to break free from obscurity and position themselves to become standouts in their industry.
NEW BOOK: Position Yourself The Personal Branding Planner + 3 Planner Bonuses
WEBSITE: MichelleBGriffin.com
SPEAKING: Personal Branding & LinkedIn Visibility
PERSONAL BRANDING PLATFORM: Own Your Lane
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn and Instagram