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Sep 2023
15m 24s

Lost Trying to Find Your Ideal Audience?...

Michelle B. Griffin
About this episode

On this week's Ask The Brand Therapist  Personal Brandin Talk Show:

Question:

Why is it SO hard to find your ideal audience?  Where and how do I find them when it's not so easy to obvious to search for them?

(Especially on LinkedIn when they don't exactly have what they do in their headlines?)

Answer:

Don't worry about labels, use these two strategies and places to find them, know them, and start conversations with them.

FEATURED LISTENER:

This week's audience question is from Mike Fesko, PMP, who’s ready to start building a personal brand around mentoring aspiring and new PMP professionals.

LINKS

VOICE OF CUSTOMER MINING - the process of discovering the wants and needs of customers as described in the customer's own words.

TOOLS/PLACES TO USE:

https://answerthepublic.com/.com
Quora
Reddit
Google News
Google Trends
Amazon Reviews
Podcasts
YouTube
Calls/Zoom Call
Coffee Chat
Client Interviews
Online Reviews
Industry Blogs/Publications/Social Profiles/Associations/Groups/Conferences
LinkedIn
LinkedIn Hashtags
LinkedIn Posts/Article
LinkedIn Ideal Clients Posts
LinkedIn Industry Experts/Thought Leader Posts


GET FEATURED
Ask The Brand Therapist: The Personal Branding Talk Show

Have a personal branding roadblock? Submit your question to be featured on an upcoming episode.

Can you solve a personal branding roadblock? Submit your application to be featured on an upcoming episode.



Own Your Lane® and Become Noticed, Known and Chosen For What You Do Best


Michelle B. Griffin is a personal branding speaker, PR strategist, and LinkedIn® presence expert. As the creator of the four-step Own Your L.A.N.E® personal branding roadmap and training platform, she teaches brilliant professionals how to break free from obscurity and position themselves to become standouts in their industry.

NEW BOOK: Position Yourself The Personal Branding Planner + 3 Planner Bonuses

WEBSITE: MichelleBGriffin.com

SPEAKING: Personal Branding & LinkedIn Visibility
PERSONAL BRANDING PLATFORM: Own Your Lane
READ: My Personal Branding Books
LISTEN: The LinkedIn Branding Show
CONNECT: With Me on LinkedIn and Instagram

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