Many companies make money by selling goods that need to be constantly replaced; think fast fashion, or tech devices that come out in new versions each year. But according to Vijay Govindarajan, professor at Dartmouth's Tuck School of Business, smart organizations are increasingly eschewing that strategy for one focused on products that grow with the consumer ... Show More
Jan 2024
How product design can yield ‘triple wins’: Growth, margin, and sustainability
Some consumer companies have simultaneously increased sales, cut costs, and reduced carbon emissions. Their secret? Paying closer attention to the design of their products and packaging.See www.mckinsey.com/privacy-policy for privacy information
23m 54s
Feb 2025
To Grow Profitably, Take It Slow
Many companies, especially in the tech world, have come to embrace the idea of growth at all costs. But according to research from Gary Pisano, professor at Harvard Business School, most firms fail to consistently increase revenues and profits over the long term, adjusting for in ... Show More
30m 10s