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Dec 2024
50m 42s

Michael Lacorazza (U.S. Bank) | A Legacy...

vYve & Jim Stengel
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Apr 29
Christian Muche (POSSIBLE) | Building Marketing’s New Must-Attend Event
This week, about 5.5 thousand marketers from 44 countries and 800 brands are convening in Miami for one of the fastest rising gatherings in our industry, and Jim’s guest is the entrepreneur behind it all.Jim welcomes Christian Muche, Global President and Co-Founder of POSSIBLE. C ... Show More
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What does it take to turn a simple drink into a global cultural phenomenon?This week Jim welcomes Allison Varone, the Head of Marketing at Campari America, to unpack the strategy behind one of the most impressive modern brand growth stories. From the rise of Aperol Spritz to the ... Show More
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Long before our guest this week became the CMO of Levi’s, he was rocking the brand as a kid, breakdancing with his brother in shell-toe Adidas and Levi’s denim. Fast forward a few decades, and he’s now leading one of the most admired brands in the world.This week Jim welcomes Ken ... Show More
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