Welcome back to the LuxeGen Group Chat! In this episode, Daisy and Sapna are joined by the one and only Matilda Djerf— entrepreneur, global influencer, and the creative mind behind the cult-favorite brand, Djerf Avenue. Known for her signature blowout and timeless Scandi style, Matilda opens up about her incredible journey from small-town Sweden to becoming a self-made powerhouse with over 3 million followers and a thriving fashion and beauty empire. Plus, in the LG Hotline, Matilda answers listener questions on everything from thrifting hotspots to creating the ultimate cool-girl Christmas party look. Whether you’re seeking fashion inspiration, beauty hacks, or entrepreneurial insights, there's something for everyone in this episode!
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