logo
episode-header-image
Nov 2024
52m 3s

Stop Second-Guessing and Start Showing U...

Krista Kathleen
About this episode

If you're a life coach struggling to build a website because you don't feel tech savvy, creative and you would rather be coaching then learn how to figure out graphic design work....then this is the perfect episode for you!!


Kelli has been designing my website and coaching brand for years and she's completely changed the way I look at building a coaching brand. You're going to learn so much from her today.


Talking Points:

You Can’t Outbrand Your Doubt:Why building a brand isn’t just about design—it’s about unearthing your authentic voice, cutting through the clutter, and getting out of your way. When you know yourself, your brand becomes a genuine magnet for the right clients.


Done-With-You: The Perfect Blend of Strategy & Self-Expression: DWY coaching combines expert guidance with hands-on building, so solopreneurs aren’t left second-guessing. You get the insight, support, and accountability to create a brand equal to professional polish and personal presence.


ChatGPT: The Solopreneur’s Secret Weapon Why ChatGPT is the best thing to happen to solopreneurs: It’s like having an on-demand brainstorming partner, editor, and idea generator—all rolled into one. ChatGPT makes everything from content creation to email sequences simpler, faster, and way more fun, helping solopreneurs stay consistent and confident without burning out.


Branding as Self-Discovery: Branding is an exorcism of who you think you should be and a journey into who you are. It’s about having the courage to show up fully, authentically, and unapologetically—and with a DWY approach, you have the support you need to do that.


Kelli's main takeaway message for this episode:

Once entrepreneurs understand the secret to branding, they also understand the secret to building a profitable business, which means they get to do the work they love.


Follow Kelli here:

Website: www.squarepeg-studio.com
Instagram: @square.peg.studio

https://squarepeg-studio.com/betty-delivered

https://squarepeg-studio.com/brand-aid-academy


*Use code: BORNTOCOACH15 at checkout to receive a big savings on the Brand Aid Academy!!!


Up next
Jul 24
How She Did It: A Born to Coach Grad’s Path to $8K Months
This episode is a heart-to-heart between two coaches who get it.Krista sits down with Sydney, a Born to Coach Training Academy graduate, to talk about what really happens after coach training—and why the biggest transformations often take time to unfold.They dive deep into the re ... Show More
1h 27m
Jul 7
Why I Got Back Together with My Ex (And What Changed My Mind)
In this deeply personal episode, I’m sharing the full-circle story behind why I chose to reunite with my son’s father after four years apart. 💔➡️💖 It’s not something I ever thought I’d do—but spirit had other plans.You'll hear:How I surrendered the need to “find the one” and he ... Show More
33m 9s
Jul 1
How Much to Charge for Life Coaching in 2025
How much should you charge for life coaching? Whether you’re still in training or already coaching clients, this question can bring up all the doubt and pressure. In this episode, I’m sharing real numbers, real stories, and real guidance to help you set your rates with confidence ... Show More
41m 21s
Recommended Episodes
Jun 2024
Coaching Mastery & Human Nature with Dr. John Berardi
Dr. John Berardi is best known as one of the founders of Precision Nutrition. His most recent endeavor, Change Maker Academy, is a resource pool for practicing coaches from all walks of life. Additionally, his book Change Maker is a must-read for all health coaches. Dr. Berardi j ... Show More
1h 29m
Aug 2024
The Power of a Coach
Getting a Coach After You Have Been In Graduate School for Dozens Of Years May Seem Redundant But what if hiring a coach is the one thing you need to simplify your life? Make your transition to a new job, or adventure seem possible instead of overwhelming. What if a coach is the ... Show More
12m 10s
Aug 2024
Building Your Health Coaching Empire with Erin Power
Ready to launch your health coaching biz? Join Erin Power as she spills her secrets on building a thriving coaching practice from scratch! Learn how to attract clients without the hard sell, find your niche, and conquer imposter syndrome.    Erin shares her own journey in tacklin ... Show More
1h 5m
Jun 2022
Ep #426: Transformation with the Instructors of The Life Coach School
You can learn a lot about thought work from this podcast and from being in Self Coaching Scholars. But to really dive deep into the Model, holding space, and coaching, you need to join our Coach Certification. This week, listen in to hear more about Certification from five of our ... Show More
33m 11s
Dec 2023
The Vital Role of Health Coaches in 2024 with Mark Sisson
The special episode is a conversation between Mark Sisson, the founder of the Primal Blueprint and Primal Health Coach Institute, and your host, Laura Rupsis. They discuss the possibilities and challenges of entrepreneurship in the health coaching industry. Mark speaks about his ... Show More
1 h
Nov 2024
Teachers Coaching Teachers: Do What You Love on Your OWN Terms
How an Online Coaching Business Can Change The Trajectory of Your Teaching Career! For years I have been working on supporting & coaching teachers through both traditional and non-traditional education positions. What I have found is that this community has one big beautiful drea ... Show More
12m 55s
Nov 2021
035 Becoming a Coach: Impact, Independence & Income
Have you ever considered becoming a coach? No matter what kind of coach you may want to be (life coach, relationship coach, business coach, wellness coach, etc.) being a coach offers impact, independence and a great income.   In the episode, Roy Biancalana, the host and a certifi ... Show More
33m 15s
Nov 2024
#199: Michael Hyatt & Will Guidara—How Top Coaches Are Scaling Fast with These New Frameworks
If you’re in the coaching business, you know it’s not enough to just find clients. You’ve got to help them get real results that make a difference. But without a proven system, that’s easier said than done. A lot of coaches end up frustrated, watching their clients stall out. So, ... Show More
48m 19s
Aug 2024
Coaching versus Therapy
Tired of feeling like a fraud, a leader searches for help down different paths. She and her coach talk about how coaching is, and is not, like therapy.The leader in this episode wrestles with feelings of being a fraud. Tom talks about three resources to help manage that feeling:“ ... Show More
23m 19s