Struggling to stand out and build trust in a crowded market can feel overwhelming. But with the power of public speaking, audiologists can reach more patients and build a reputation as the go-to choice for hearing care. Corey Poirier once faced dead silence on stage twice in a row, but today he’s a TEDx veteran and a sought-after speaker. In this episode, Corey shares the hard-won lessons he’s learned about using public speaking to grow your practice, connect with patients on a deeper level, and become the trusted expert in your community.
Corey Poirier is a TEDx speaker, a bestselling author, and the founder of bLU Talks. He hosts the ‘Conversations with PASSION’ radio show and is one of the few leaders to be featured twice on Entrepreneurs on Fire.
In this episode, Kevin and Corey will discuss:
(00:00) Introduction
(01:48) From small-town beginnings to big-stage success
(03:37) Getting tricked into stand-up comedy
(07:56) Discovering the business of public speaking
(12:35) Leveraging speaking to grow your brand
(17:14) First-time entrepreneur hurdles
(24:11) Hiring with precision
(25:50) Empowering your team to excel
(30:31) Helping your audiology team find the right role
(31:32) How Corey invests in himself and his team
(35:36) The books Corey and Kevin recommend
Corey Poirier is a TEDx speaker, a bestselling author, and the founder of bLU Talks. He has shared stages with leaders like Deepak Chopra and Stephen MR Covey. Host of the top-rated ‘Conversations with PASSION’ radio show and Get Paid To Speak, Corey’s impact extends across major networks like CBS, CTV, NBC, and ABC. He's the founder of The Speaking Program and is one of the few leaders to be featured twice on Entrepreneurs on Fire. A columnist with Entrepreneur and Forbes, he has also interviewed over 4,000 of the world’s top leaders.
Connect with Corey:
Corey’s Website: https://thatspeakerguy.com/
Corey’s LinkedIn: https://www.linkedin.com/in/speakercoreypoirier/
Resources Mentioned:
How to Win Friends and Influence People by Dale Carnegie: https://www.amazon.com/How-Win-Friends-Influence-People/dp/0671027034
Think and Grow Rich by Napoleon Hill: https://www.amazon.com/Think-Grow-Rich-Landmark-Bestseller/dp/1585424331
The Compound Effect by Darren Hardy: https://www.amazon.com/Compound-Effect-Darren-Hardy/dp/159315724X
How to Change by Katy Milkman: https://www.amazon.com/How-Change-Science-Getting-Where/dp/059308375X
Outwitting the Devil by Napoleon Hill: https://www.amazon.com/Outwitting-Devil-Secret-Freedom-Success/dp/1454900679
The Four Agreements by Don Miguel Ruiz: https://www.amazon.com/Four-Agreements-Practical-Personal-Freedom/dp/1878424319
The Presentation Secrets of Steve Jobs by Carmine Gallo: https://www.amazon.com/Presentation-Secrets-Steve-Jobs-Insanely/dp/0071636080
You Can Work Your Own Miracles by Napoleon Hill: https://www.amazon.com/Work-Your-Miracles-Fawcett-Book/dp/0449911772
Buy Back Your Time by Dan Martell: https://www.amazon.com/Buy-Back-Your-Time-Unstuck-ebook/dp/B09Y55GLXJ
The Only Thing:
If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.
This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.
It’s the best resource I know for growing your audiology practice.
Get your copy for free at http://medpb.com/mastery.