What's up, friends? Today, I’m diving into a game-changing tool that’s been keeping me sane, organized, and saving time in my business lately—my business brand book!

Ever feel like you’re juggling a million things—managing social media, creating content, onboarding team members, launching offers, and more? Same here. That’s why I’m sharing the lowdown on my business's secret weapon: a comprehensive brand book.

A brand book is like your business’s ultimate playbook. Think of it as a one-stop shop that captures everything from your brand's aesthetics and messaging to your content strategy and audience insights. Whether you’re delegating tasks to a team member, writing copy, or briefing someone on a new project, having a brand book means all the details you need are in one place.

In this episode, I break down what’s inside my brand book and how you can create one that’ll keep your business running smoothly, help you save time, and reduce stress.

What you’ll learn:

What exactly a brand book is and why every business needs one.
A step-by-step breakdown of the sections in my brand book, from brand aesthetics to audience insights.
How I use ChatGPT and AI tools to help build and populate my brand book.
The benefits of having a brand book for delegating tasks, maintaining consistency, and speeding up content creation.
How you can create your own brand book without spending weeks on it.
Special promo for my masterclass on building your brand book—grab it while it's hot!

Click play and tune in!

Your Next Steps:

Brand Book In a Day (BUY HERE): https://cart.gemmabonhamcarter.com/brand-book/
Work with Me: https://www.gemmabonhamcarter.com/programs
What I Use to Run My Business: https://gemmabonhamcarter.com/tools
Launch Your Course (Free Class!): https://learn.gemmabonhamcarter.com/class/
Build Your Evergreen Funnel: https://learn.gemmabonhamcarter.com/funnel-kit/
Behind-the-Scenes on Instagram: https://www.instagram.com/gemma.bonhamcarter

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Episode 187 | You need a Brand Book for ...