Aug 21

Educational Video Ads: The Secret to More Leads and Sales

Have your organic videos hit a ceiling—great views, but disappointing conversions? Wondering why your competitors are turning video content into a lead-generation machine while your results stay flat? Educational video ads offer a performance-driven approach that combines storyte ... Show More

48 m

Aug 14

Emotional Targeting: A Proven Path to More Leads and Sales

Ever feel like you’re spinning your wheels with conversion optimization—testing headlines, buttons, and pop-ups but still seeing underwhelming results? Do you know something’s not working on your site, but have no clear direction on what to fix or why? Enter emotional targeting i ... Show More

47m 22s

Aug 7

5 Reasons Your Content Is Failing and How to Fix It

Have you ever published content that felt well-written, strategic—even inspired—only to watch it disappear into the void without traction? Or wondered why your competitors’ content sparks conversation and loyalty while yours struggles to connect? The solution isn’t just better he ... Show More

44m 48s

Jun 2019

Google Text Ads Take A Test Ride On The Carousel - Ep. 76

Google text ads are trying out the carousel, Google My Business intensifies competition against Facebook pages, Linkedin pages introduce five new call-to-action buttons, the secret of converting Instagram ads is revealed, testing your video ads with Youtube's mockup tool is free, ... Show More

42m 32s

Jan 2025

Telltale Signs Facebook & Instagram Ads Could Grow Your Business

It's 2025! Let's talk about the signs that Meta ads could work well for your business. It's key not to start ads too soon or wait too long when your business is ready to grow. ‍‍ ‍‍ ‍‍ ‍‍ ‍‍ Cut your lead gen costs in HALF with my $17 mini-course–NOW only $1. ‍‍ ... Show More

8m 58s

Apr 2025

Facebook Updates: Friends Tab, Stories Monetization, Ads Analytics, and More

Explore Facebook changes with Social Media Examiner featuring Jerry Potter.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

16m 46s

Sep 2024

When Your Ads Are a Whole Mood

Happy words, higher clicks — how your copywriting’s emotion matters. Ads are coming to AI, but why are marketers so hesitant? Pinterest really wants you to pay more attention to it. And lawyers are first up on Google’s new “hit list.” Links to today's stories 📰 Get our free ... Show More

14m 30s

Oct 2024

EP 388: Facebook Ads FAQ: Fun Questions & Practical Tips

Get ready for a fun and insightful Facebook Ads FAQ! In this episode, I’m answering your most burning ad questions—from lowering costs to handling ad fatigue—plus a personal question you didn’t see coming. Whether you're new to Facebook Ads or a seasoned pro, you’ll leave with pr ... Show More

11 m

Jul 14

MBA2650 Extended Interview: Aaron Young - How The #1 Google Ads YouTuber Runs His Google Ads

Curious about how to actually get Google Ads to work for your business—without wasting your budget or waiting forever for results? Not sure where to start, or why your current ads aren’t converting? If you’ve ever felt stuck or overwhelmed by Google Ads, this interview is exactly ... Show More

1h 4m

Jul 2024

Facebook Updates: New Ads, Broadcast Channels, and More

We explore the latest Facebook updates with Jerry Potter on the Social Media Marketing Talk Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

12m 14s

Nov 2024

Facebook Updates: Account Recovery, Ads, Monetization Opportunities, and More

We Explore Facebook changes with Jerry Potter featuring Tara Zirker on the Social Media Marketing Talk Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

22m 53s

Dec 2024

Facebook Updates: Profile Changes, Ads, Analytics, and More

We explore the latest Facebook updates with Jerry Potter featuring Tara Zirker on the Social Media Marketing Talk Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

25m 34s

Aug 2024

Facebook Updates: Profile Connections, Ads, Reels, and More

We explore the latest Facebook updates with Jerry Potter on the Social Media Marketing Talk Show.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

13m 41s

Leveraging Emotions in Your Facebook Ads...