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Jul 2024
14m 55s

The Economics of the Olympics: Your Ques...

The Wall Street Journal
About this episode

The summer Olympics kick off this week in Paris. It’s a major event for international sports, but it’s also a major economic event. From broadcast rights and budgets running in the billions to sponsorships and tourism booms, who – other than the athletes – stands to win big from the Olympic Games? Senior sports reporter Rachel Bachman answers your questions on the economics of the Olympics. Charlotte Gartenberg hosts.


Further Reading

Can Paris Save the Olympics? 

How Do the Olympics Make Money? The Olympics Business Model, Explained 

The Newest Event at the 2024 Olympics: Luxury 

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