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Jun 2024
9m 58s

Carbon Capture and Customer Value with K...

Victoria Meyer
About this episode

Ep 167 Show Notes - Carbon Capture and Sustainability with Kevin Norfleet of Celanese


Get an insider's view of sustainability in the chemical industry with Kevin Norfleet, Global Sustainability Director at Celanese, as he joins Victoria Meyer on The Chemical Show®. Kevin shares his journey from chemical engineering to spearheading sustainability efforts at Celanese, including the company's innovative initiatives like the large-scale carbon capture and utilization project for methanol production in Texas. 


Victoria and Kevin delve into the evolving demands for sustainable products, discussing which market segments are leading the charge and how companies can offer competitive and impactful eco-friendly solutions. Additionally, Kevin touches on the importance of sustainability in talent recruitment and career development within the chemical industry, offering valuable advice for aspiring professionals. 


This episode was recorded at the American Chemistry Council’s Responsible Care® and Sustainability Conference. 


Don’t miss the following topics this week:

  • Methanol as a scalable building block for sustainability
  • Investing in Carbon Capture & Utilization (CCU) to reduce carbon footprint
  • Viewing sustainability through a customer's lens
  • Sustainability as an employee value proposition
  • The importance of agility in career success



Killer Quote: "We see sustainability as really an exciting opportunity for our business... looking at sustainability both as the right thing to do, but also something that's good business." - Kevin Norfleet


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