“I do worry about that. We don’t want podcasting to turn into other mediums where it’s just cluttered and kind of white noise. The ads work because we’re respectful of the listener.”
Podcasts are constantly changing and evolving — the podcasts we have today are incredibly different from the podcasts we had ten years ago. To help us keep track of the changes ... Show More
Feb 18
Attribution in the Age of Audio and Video
In this episode of The Podcast Advertising Playbook, host Heather Osgood sits down with Bryan Barletta, Founder of Sounds Profitable, to discuss how podcast attribution has evolved and what measurement really looks like in a world where audio and video are converging. Attribution ... Show More
42m 51s
Feb 4
Is There a Place for AI-Generated Host Reads?
On this episode of the Podcast Advertising Playbook, Heather Osgood sits down with Marty Avallone, CEO of Ekoz AI, to explore the growing conversation around AI-generated, voice-cloned host-read ads in podcast advertising. Marty shares his background and what inspired him to buil ... Show More
34m 15s
Dec 2020
The Top 3 Stories in Podcasting This Year
Send a textIn this episode, we discuss the impact the global pandemic has had on podcast creators and listeners, why this year featured more company acquisitions than usual, and why the future is bright for podcast creators with Podcasting 2.0.Join the Buzzsprout Podcast Communit ... Show More
35m 15s
Mar 2023
22. Podcast Movement, Ambies & AI and The Infinite Dial Review
Experience the power of podcasting with Podcasting Power Hour – the only podcasting show that brings you the latest news, insights, and updates from the world's leading podcasters.
We learned about Edison Research Infinite Dial 2023 Report from Podcasting Power Hour. Dave Jackson ... Show More
1h 6m
Oct 2018
#233: Podcasting 101: From Creation to Promotion
This episode is a long time coming. I get asked A LOT about how to podcast. From the equipment and software I use, to knowing what topics to cover and which guests to feature, to the recording, editing and publishing phase, to how in the world I keep it all organized! I’m pulling ... Show More
49m 46s
Oct 2021
How Do I Get Social Media Followers to Listen to My Podcast!?
#1190 Today we're talking with Gillian Tietz from Sober Powered. Gillian is an amazing person who's helping loads of people get sober with the help of her scientific background, through her podcast, website, Facebook group, and Instagram. I'm so proud of what Jillian is doing wit ... Show More
22m 54s
Sep 2020
Amazon Podcasts Update + Podcasting's First Open Source Directory
Send a textIn this episode, we'll tell you how to test drive Magic Mastering for free on your next episode, Alban gives us an update on Amazon Podcasts, and we discuss the value of the newly launched Podcast Index for the future of podcasting.Watch Alban's breakdown of the Amazon ... Show More
46 m