Today, we'll help all the non-storytellers tell a compelling story about their business. We've got a framework that'll walk you through the ingredients of a compelling story, and a mise en place-inspired approach that'll help you get to story market fit. We've got some rules, some variables, some accelerants, and an example about a service that helps Airbnb ... Show More
Nov 26
The Coffee Truck Idea I'd Start Tomorrow (Thanksgiving Mailbag)
<p>Today, we're digging into the mailbag for your Thanksgiving commute. First, what idea would Brian start if he had to start an idea? We go deep on why a coffee truck idea is the best possible business for this moment. Next, we talk through how to get your spouse on board with y ... Show More
21m 49s
Nov 20
How to Finally Get Your Ideas Into the World as a Right-Brain Founder
<p>This episode is a toolkit for right-brain founders who get lost in ideas and struggle to execute. Brian shares three practical systems—AI as your left brain, the Regroup System, and the Ice Box—to help you make consistent progress, despite the whole right brain thing. This is ... Show More
17m 56s
May 2022
187 - How to tell your story — with Chris Do
Storytelling is one of the fundamental ways humans connect. It’s how we learn, exchange ideas, and entertain ourselves. At its core, storytelling is communication.
This episode comes from a live Twitter Space talk Chris Do, and Anneli Hansson hosted. The topic: how to tell your o ... Show More
1 h
Jun 2022
#50: The Video Your Business Needs to Win Over More Customers
<p>A pivotal piece of the StoryBrand framework is creating a clear and simple plan that paves the way for customers to do business with you. Without a plan, your customers might feel like they're entering into a fog of confusion and we always say, "If you confuse, you lose!" Elim ... Show More
24m 50s
Apr 2016
339 TPS Find Your Storytelling Style to Engage Your Audience
Storytelling is an important part of being human. Stories connect us to each other; they create a bond. We all love to hear stories, but can we tell them? Whether you’re a business professional giving a presentation, or a story-lover who wants to share stories with others, Lisa B ... Show More
16m 14s
<p></p><p><strong>I've just launched a </strong><a href="https://www.youtube.com/channel/UCdNXaHHVnVntg5gpveB-5_Q"><strong>new YouTube channel</strong></a><strong>!! The concept? </strong>I take real businesses struggling to stand the f*ck out, provide my positioning/branding/lea ... Show More
