Your small business (or idea if you haven’t started yet) is a lot more important than you think. Just ask Karen Kerrigan, the president and CEO of the Small Business & Entrepreneurship Council. She’ll be sharing a ton of fun facts about how small businesses drive innovation, help the economy, and create jobs. You’ll also hear from Kylie Jiwon Hwang, an Assistant Professor at the Northwestern University Kellogg School of Management. She’ll give us more insights on how entrepreneurship can help marginalized individuals and how starting your own business can benefit your community.
Get a quick refresher on why the work you’re doing (or planning to do!) is important and learn all the benefits and challenges you might encounter on your entrepreneurial journey.
In this episode you’ll hear:
(01:42) Why Small Businesses are important.
(04:27) Why Marginalized individuals are gravitating towards entrepreneurship and the benefits that come with it.
(07:33) Challenges that you might face when starting a business.
(10:48) How technology has been helping small business owners overcome some of the challenges they face.
(14:41) The importance of being prepared before starting a business.