logo
episode-header-image
Apr 2024
28m 19s

Rapid Response: How Star Trek prospers a...

Waitwhat
About this episode

The streaming wars have reached a new inflection, as Netflix and Disney+ jostle for position, and in the process disrupt post-strike Hollywood. Paramount+ invested heavily in blockbuster veteran Alex Kurtzman to turn Star Trek into a distinguishing franchise. Now Kurtzman talks with Rapid Response host Bob Safian about the future of streaming, the end of TV’s golden age, and how courting Trekkies offers lessons for all customer engagement. Plus, Kurtzman shares behind the scenes stories of Star Trek’s past, present and future.

Read a transcript of this episode: https://mastersofscale.com

Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Up next
Jul 8
PBS fights for its future, with President & CEO Paula Kerger
PBS President & CEO Paula Kerger joins Rapid Response to take us inside the organization’s financial reality if federal funding is stripped, and how she’s battling to protect iconic programming — from Frontline to Sesame Street. Kerger shares the role of corporate philanthropy in ... Show More
27m 7s
Jul 3
How Baby2Baby stepped up as LA wildfires raged, with co-CEOs Norah Weinstein and Kelly Sawyer Patricof
Devastating wildfires tore through Los Angeles at the start of 2025. Nonprofit Baby2Baby was on the ground leveraging its deep knowledge of how to respond to natural disasters to help families in need. Co-CEOs Norah Weinstein and Kelly Sawyer Patricof joined host Jeff Berman on s ... Show More
36m 16s
Jul 1
Canva’s $35B design biz is quietly taking over the workplace, with co-founder & COO Cliff Obrecht
For over a decade, Canva has made design and publishing more accessible than ever. Now, the company is wrestling with how to harness AI while staying true to its mission of empowering individual creators. Co-founder and COO Cliff Obrecht joins Rapid Response to reveal how Canva i ... Show More
29m 40s
Recommended Episodes
Aug 2022
The Battle for Paramount Pictures | Reinventing an Empire | 5
Can the former crown jewel of Hollywood keep up in the age of the streaming giants? To understand Paramount’s future, you’ve got to understand its past. So today, we’re throwing it back with Doug Herzog, a former executive at Paramount’s parent company Viacom. Doug greenlit some ... Show More
38m 57s
May 2019
Netflix vs Blockbuster Revisited - Streamers Everywhere | 8
It’s spring 2019, and the Mouse House is determined to challenge Netflix for streaming supremacy. Disney CEO Bob Iger draws gasps at an industry event when he announces the new Disney Plus streaming service will cost just seven bucks a month. Then the company drops another bombsh ... Show More
20m 49s
Feb 2018
Netflix vs Blockbuster - The Way We Watch | 7
Netflix goes from being a streaming company to a movement in which consumers all over the world decide what show to watch -- and when and how they watch them. The future that Reed Hastings and Marc Randolph envisioned two decades earlier has arrived. The unfettered reign of cable ... Show More
24m 57s
Apr 2019
Netflix vs Blockbuster Revisited - Sudden Death | 1
The way we watch is changing so rapidly that we’ve decided to revisit our very first and most popular Business War: Netflix versus Blockbuster. We’re re-airing an expanded eight-part series following Netflix’s battles against HBO and today’s new entrants into the Streaming Wars.I ... Show More
27m 2s
Oct 2021
William Shatner is going to space for real.
The actor who played Captain Kirk in the Star Trek TV series and movies will be a passenger on the next space flight Oct. 12 by Jeff Bezos' space company Blue Origin.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not- ... Show More
2m 18s
Dec 2020
Introducing Business Movers
Behind every successful business is a story. It starts with a vision and a leap of faith. Along the way, leaders make bold decisions, ride booms and busts, and sometimes, they reach new heights. From Wondery, the makers of the hit series Business Wars, and Lindsay Graham, the hos ... Show More
1m 50s
Aug 2022
The Battle for Paramount Pictures | Killer on the Loose | 1
It’s early 1993 and television’s about to make a quantum leap into a multi-channel world where viewers can access movies from the comfort of their own sofa.But with Hollywood’s movie studios set to clean up in this new world, every media player wants a film factory to call their ... Show More
35m 51s
Jul 2022
Best of Business Wars Daily | That's Showbiz | 6
Streaming services are having to get creative to keep our attention amid a sea of competition — from big-screen movies to video games to each other. On this episode, we're joined by Matt Patches, Deputy editor at Vox Media’s Polygon and Clay Keller, host and producer of the Scree ... Show More
40m 18s
Aug 2022
The Battle for Paramount Pictures | Down to the Wire | 4
It’s Christmas 1993. The bidding war for Paramount is underway and QVC is far out in front.But Viacom owner Sumner Redstone’s not giving in. He’s trying to engineer a merger with Blockbuster that will arm him with the billions he needs to catch up with QVC.But Blockbuster chairma ... Show More
36m 47s