Feb 2024

Taylor Swift vs The World | Bad Blood | 2

By 2014, Taylor Swift has spread her wings into pop. But as her self-confidence grows, so does her discontent with her label. So she makes a bold move. Meanwhile, mega-manager Scooter Braun sees a business opportunity in Swift's early masters. The problem is, Swift has serious be ... Show More

31m 49s

Mar 2024

Taylor Swift vs The World | Revenge of the Swifties | 3

By 2019, Taylor Swift's battle to get her masters back from Scooter Braun has gone public. She decides to fight by deploying her own, very dangerous weapon -- the Swifties. And Braun pulls out all the stops to protect his $300 million asset.Listen to Business Wars on the Wondery ... Show More

33m 23s

Mar 2024

Taylor Swift vs The World | Ticketmaster Trouble | 4

When Taylor Swift began planning The Eras Tour, she probably didn't expect to be at the forefront of an antitrust battle that could decide the future of concerts in the U.S. But the battle for Taylor Swift tickets leads Swift, her fans, and Senators into a tussle with Ticketmaste ... Show More

38m 55s

Feb 2024

The Marketing of Taylor Swift: (Taylor's Version)

This week, we analyze the remarkable marketing skills of one of the top music artists in the world – Taylor Swift.She has challenged the status quo at every turn – she regained ownership of her master recordings. She convinced Apple and Spotify to pay artists in a more equitable ... Show More

27m 19s

Jan 2022

Taylor Swift (Acquired’s Version)

Not only is Taylor Swift the biggest music artist of our generation by nearly every metric (it’s not even close!), with the re-recording of her original albums she’s in the process of reshaping the entire music industry in a way no band or artist ever has before. And oh yeah — sh ... Show More

2h 30m

Feb 2024

Taylor Swift: Fearless | The Lucky One | 209

After trampling onto the music scene with her massive debut album, an unplanned interruption shakes Taylor’s confidence. But as she strives to show she’s not a one-hit wonder, a complicated relationship will send her spinning off course. Binge the full season early and ad free wi ... Show More

41m 49s

Jul 2019

What the Taylor Swift controversy tells us about who really profits from recording artists' work

This weekend, pop superstar Taylor Swift penned a distraught Tumblr post in which she took the news of a business deal very, very personally. Her former record label, Big Machine, was sold to music mogul Scooter Braun's company for a reported $300 million U.S. The acquisition ess ... Show More

21m 51s

Oct 2024

7 Financial Power Moves from Taylor Swift’s Playbook

You don’t have to be a Swiftie to learn from Taylor Swift’s epic financial moves! In this episode, we break down the strategies that helped Taylor become a Forbes billionaire and how you can apply them to your own money game—whether you’re negotiating a raise, diversifying income ... Show More

16m 51s

Nov 2023

Taylor Swift and Scooter Braun: Part 1 | 24

<p>In 2019, the pop music landscape was rocked when Taylor Swift took to Tumblr to expose that her arch-nemesis in the industry, Scooter Braun, had gained control over her life's work by owning the masters to her first six albums. She detailed how Braun—a manager, music business ... Show More

44 m

Jan 2024

Taylor Swift: Fearless | A Place In This World | 208

At 34, Taylor Swift is already a music legend. So how on earth did she get here so fast? Some people think it’s her incredible songwriting and earnest charisma. Others thing she’s a people pleaser with a tightly crafted public person. But… it turns out, the truth is somewhere in ... Show More

48m 37s

May 2025

Taylor Swift Now Owns Her Masters

Nora and Nathan talk about the news that Taylor Swift now owns the masters of her first six albums, from her debut to ‘Reputation.’ They talk about the long road that led up to this deal, including the recordings of the ‘Taylor’s Version’ albums (1:00); what this now means for th ... Show More

56m 19s

Taylor Swift vs The World | On the Outsi...