logo
episode-header-image
Feb 2024
8m 36s

Kodak's Bankruptcy and What I Learned | ...

Edward Sturm
About this episode

E229: Even though I talk nonstop about growth hacks, my overall outlook on business and marketing can be summarized by Simon Sinek's story of Kodak in The Infinite Game.

This is that story.

Get The Infinite Game: https://edwardsturm.com/refer/the-infinite-game/ (Amazon)

#marketing #buildinpublic #consistency #casestudy

Up next
Mar 17
The Future of SEO: Lily Ray on Google Updates, AI Search & GEO Spam
E987: Lily Ray joins the show to discuss how search is evolving in the age of AI. We cover the latest Google Core Updates, the rise of generative engine optimization (GEO), and how AI search tools like ChatGPT, Claude, and AI Overviews are changing the way websites earn visibilit ... Show More
1h 5m
Mar 17
Google Recommends Outbound Links (Most SEOs Ignore This)
E896: Google has been recommending outbound links for years, yet many SEOs still avoid them. We go through Google's own documentation about linking out, an SEO experiment that tested whether outbound links help rankings, and Matt Cutts' guidance on when to use the nofollow attrib ... Show More
11m 1s
Mar 15
Exact Match Domains Still Work (Most SEOs Are Wrong)
E985: A lot of people say exact match domains stopped working years ago. In this episode, we take a closer look at whether that's actually true. SEO veteran David Quaid joins the show to break down how exact match domains (EMDs) still play a role in modern search strategies. We d ... Show More
54m 34s
Recommended Episodes
Jan 2020
The Infinite Game with Simon Sinek
How do we win a game that has no end?  Finite games, like football or chess, have known players, fixed rules and a clear endpoint. The winners and losers are easily identified. Infinite games, games with no finish line, like business or politics, or life itself, have players who ... Show More
29m 11s
Apr 2023
Benchmark’s Mitch Lasky and Blake Robbins on The Art of Business in Gaming
We sit down Benchmark’s legendary gaming investors Mitch Lasky and Blake Robbins (now also of the excellent Gamecraft podcast fame) to discuss the history and future of gaming business models. This episode is the perfect bookend to our Nintendo/Sega gaming series this season on A ... Show More
2h 17m
Mar 2023
My Story
I’m doing something TOTALLY different in this episode and that is sharing MY STORY. You might not know this, but I’m a big introvert and so it’s taken me quite a lot longer than I was expecting to pull this episode together but I hope you enjoy! You may have gotten to know me thr ... Show More
28m 55s
Sep 2021
#222 - How to Get a Slice of Harvard's Billion Dollar Case Study Industry
In this episode Sam (@theSamParr) and Shaan (@ShaanVP) break down Harvard's publishing arm and how you can create something to get a slice of the action. Sam also shares how he would approach Trends if he were to make it again. They also talk about the end of the MFM NFT auction ... Show More
1h 7m
Oct 2020
How To Evolve | Monday Marketing Takes: Bugha
<p>This episode is the series, “Monday Marketing Takes” featuring an assortment of essential marketing tips, key insights, as well as interviews with some of the key players from around the world in marketing. Today we feature&nbsp;an interview that I did with the 2019 Fortnite W ... Show More
8m 47s
Oct 2020
Playing The Long Game | Coffee & Commerce Episode #20
<p>Today’s episode is another edition of Coffee &amp; Commerce, the hit show where we break down the best strategies taking place in eCommerce today. This edition co-hosted by Zubin Mowlavi and features the CEO of Walmart eCommerce, Marc Lore. We talk heavily about loving the lat ... Show More
31m 40s
Jan 2020
300: Simon Sinek | How to Play the Infinite Game
tail spinning
1h 1m
Sep 2022
The Continued Unraveling of Mark Zuckerberg’s Malicious Metaverse
On today’s show, David Z. Morris, CoinDesk's Chief Insights Columnist, takes a look at Meta’s Metaverse Mess. "Almost nobody seems to believe that Horizon Worlds can become the next Facebook. That’s worth celebrating." - David Z. Morris Read the full story here. - I.D.E.A.S. 2022 ... Show More
9m 31s
Jan 2023
Community-Based Marketing: The Future of Business
tail spinning
41m 51s
Sep 2022
Mitch Lasky - The Business of Gaming - [Invest Like the Best, EP.293]
My guest today is Mitch Lasky. Mitch is a partner at Benchmark and one of the leading figures in the video game industry. Over the last 30 years, he has built, led, and invested in a number of the best gaming companies in the world, including Activision, EA, Riot, Snapchat, and D ... Show More
1h 15m