logo
episode-header-image
Feb 2024
1h 29m

I Interviewed the President of Shopify |...

ALEX HORMOZI
About this episode

Get an inside look at Shopify's exponential growth and its impact on the e-commerce industry! Today, Alex (@AlexHormozi) is joined by Shopify’s President, Harley Finkelstein, as he dives deep into the philosophy and operation of the company, learning how the platform has become a cornerstone for modern entrepreneurs. He reveals the key factors behind Shopify's user-friendly design, robust support system, and its vision for the future of commerce. The conversation also highlights the role of innovation and customer focus in driving business growth.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(0:00) - Introduction and the excitement of entrepreneurship

(3:01) - Journey from zero to hero

(5:56) - Entrepreneurship and the t-shirt business

(8:47) - Starting my own DJ business

(11:47) - Starting a snowboard shop

(14:47) - Starting a business by solving your own problem

(17:27) - Increasing your luck surface area

(20:19) - The lowest cost of failure in starting a business

(23:28) - Shifting towards business owners

(26:36) - Focusing on SMBs and e-commerce

(29:41) - Key business principles

(32:55) - Building a long-term business with patience and generosity

(36:03) - The Build the Business competition and its impact on growth

(38:55) - Scaling and growth strategies on Shopify

(41:44) - Finding the perfect fit for your product

(44:31) - Authentic sponsorships and growth strategies

(47:30) - Building partnerships for business growth

(50:21) - Creating your own affiliate program

(53:02) - Making partners rich

(56:10) - Building generational wealth through sharing

(59:02) - The power of vulnerability

(1:02:11) - Shopify's founders mentality

(1:05:26) - The importance of employee tracks and transparency in communication

(1:08:19) - The importance of specialization and teamwork

(1:11:07) - Importance of micromanagement as a leader

(1:13:49) - Alignment and disagreement in Shopify

(1:16:53) - The changing landscape of retail

(1:20:03) - Authenticity and being yourself

(1:22:51) - Authenticity and connecting with others in entrepreneurship

(1:25:38) - Find your passion and solve a problem

(1:28:35) - A fun and valuable conversation with Alex

Follow Alex Hormozi’s Socials:

LinkedIn  | Instagram | Facebook | YouTube  | Twitter | Acquisition

Mentioned in this episode:

Get access to the free $100M Scaling Roadmap at www.acquisition.com/roadmap

Up next
Jul 8
Copy This Marketing Strategy, It'll Blow Up Your Business | Ep 920
Huge Announcement 👉 My next book is here: $100M Money ModelsRegister free & get big free stuff here: https://register.acq.comI’m releasing it live at a virtual book launch event in 6 weeks, on Sat Aug 16.What you need to know:A good money model gets you more customers, to spend ... Show More
20m 8s
Jul 7
This Lead Magnet Strategy Will Increase Your Sales Conversions | Ep 919
In this episode, Alex (@AlexHormozi) shares his strategy to generate more leads and convert them into paying customers without increasing your ad spend. This is a six-step process for building effective lead magnets. Alex looks at the psychology behind why they work and breaks do ... Show More
33m 31s
Jul 4
Throwback: Why Hard Work Beats Happiness Every Time | Ep 918
In this throwback episode, Alex (@AlexHormozi) dives into the trap of chasing happiness and explains why striving to be useful is a better goal. Drawing on personal experiences, he breaks down how confidence is built through reps, how mastery is forged through editing and effort, ... Show More
19m 46s
Recommended Episodes
Oct 2023
Breaking The Mold & Redefining Success (on Iced Coffee Hour) Pt.1 - July ‘22 | Ep 84
“The same effort it takes to build a small business, it's the same effort to take a big business.” Today, join Leila (@LeilaHormozi) as she is a guest on Iced Coffee Hour to share her personal journey and experiences in building a successful business. They discuss topics such as ... Show More
53m 20s
May 2024
Finding the Right Partnerships (on Think Media Podcast) | Ep 141
“You have to be honest with yourself, the problem that you've been avoiding (…) that you continue to let year after year or month after month fester, you need to confront it.” Today, join Leila (@LeilaHormozi) as she guests on the Think Media Podcast (with Sean Cannell) to share ... Show More
20m 7s
May 2024
Improving Business, Relationships, and The Self (on The Matt Gray Show) | Ep 143
“The more clarity you can provide to your team, the more at ease they feel.” Today, join Leila (@LeilaHormozi) as she guests on The Matt Gray Show to talk about her strategy for integrating efficient content creation into daily business routines. The conversation explores themes ... Show More
17m 8s
Apr 2021
Shopify: The E-commerce On-Ramp - [Business Breakdowns, EP. 01]
Today we will be diving into Shopify. Shopify was founded in 2004 by Tobi Lütke and Scott Lake around their original problem of why it's so hard to build an online business when they struggled to open an online snowboard equipment store. Today, Shopify's goal is to make commerce ... Show More
1h 3m
Apr 2021
Shopify: The E-commerce On-Ramp - [Business Breakdowns, EP. 01]
Welcome to the first episode of our newest show, Business Breakdowns, featuring deep-dive conversations on individual businesses. In each episode, we will dissect a new company with investors and operators that know it best. We’ve already released the first three episodes on Shop ... Show More
1h 5m
Nov 2022
What Every Entrepreneur NEEDS to KNOW Before Starting Their JOURNEY | Tom Bilyeu
On Today's Episode: What every entrepreneur needs to know to start a successful business is how to ask the right questions. Because I’ve made virtually every mistake possible in building my own businesses, you can learn without the pain and time it costs me. One of the biggest th ... Show More
30m 36s
Sep 2023
Ask Me Anything with Leila! | Ep 69
“I don't think I've ever once felt like I have it all figured out.” Today, Leila (@LeilaHormozi) answers some questions from her audience during a LinkedIn Live of Ask Me Anything. She discusses her experience founding and selling multiple businesses, as well as her current role ... Show More
24m 24s
Feb 2024
The Power of Mindset: Reframing Your Self-Identity (on The Futur Podcast) Pt.1 | Ep 113
“I don't let my emotions dictate my actions enough for me not to do what I know is ultimately right by a person.” Today, join Leila (@LeilaHormozi) as she guests on The Futur Podcast with Chris Do, sharing her journey in this emotionally charged interview. She also delves into de ... Show More
40m 26s
May 2024
The Realities of Being a Content Creator (on Think Media Podcast) | Ep 145
“And by the end of the day, how much better am I than that person has to wait a month?” Today, join Leila (@LeilaHormozi) as she guests on the Think Media Podcast (with Sean Cannell) to share valuable insights on building a billion-dollar business like Acquisition.com through a u ... Show More
16m 21s
Sep 2023
The Steps to Getting Promoted in a High-Growth Business | Ep 70
“It's absolutely your responsibility as an employee, as a person of this company, as a representative of this company, to give your boss feedback.” Today, Leila (@LeilaHormozi) shares insights on how to continue to add value and maintain your job in a high-growth company. She emp ... Show More
16m 57s