Learn how Kat Kavner, founder of Heyday Canning, created a viral marketing campaign to make her brand stand out.
Sep 15
Bootstrap, Scale, Repeat: Inside Cozy Earth’s Patient Path to Scale
Discover how Cozy Earth built a $100M bedding empire through organic channels, Oprah’s endorsement, and a bootstrapped growth model. For more on Cozy Earth, in show notes, click here. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
29m 45s
Sep 8
Why I Left My Hollywood Dream Job To Become an Entrepreneur
Maradith Frenkel left her dream job as a film studio executive when her son's eczema sent her searching for a better baby sleeper. She couldn't find one, so she built Little Sleepies instead—bootstrapped, ad-free for over a year, and now beloved by a community of more than 2 mill ... Show More
27m 13s
Sep 3
How Siblings Are Turning Slow Living Into a Thriving Refillable Candle Brand
Siblings, the refillable candle brand from a brother-sister duo, is rooted in a simple idea: a candle worth keeping forever. Six years in with hundreds of thousands of candles sold, the brand is proving that slow, bootstrapped growth might be the smartest kind. Cofounder David Br ... Show More
37m 17s
Aug 2024
Master the Art of Going Viral On Social Media!
<p>Want to make your content go viral and reach millions? Discover the secrets of virality and learn how to capture attention, engage your audience, and boost your social media presence with Cayla Craft.</p><p>In this dynamic episode, I dive into the world of viral content creati ... Show More
17m 20s
Jan 2025
Assimilating A "Hero Product" Into A Creative Brand Campaign
VP Global Brand Director essence Cosmetics at Cosnova, Kristin Jaskolka, a company known for revolutionizing the cosmetic market with unique products, discusses assimilating a "hero product" into a creative brand campaign. Discover how integrating a standout product impacts consu ... Show More
14m 47s