know about lead magnets. Host Michelle Thames does a deep dive on lead magnets. She explains what they are and why every business needs at least one, and she even shares the science behind effective lead magnets. Tune in to get Michelle's best practices and tips for creating a lead magnet that helps your business grow in 2024.

Catch up on other podcast episodes on Apple and Spotify

Join Michelle's Cashflow Queens Facebook group

Leave a review for Social Media Decoded

Support the Show.

1d:T701,LeBron James just dropped a new Hennessy ad that’s more than a commercial — it’s a visibility masterclass. In this episode, Michelle L. Thames breaks down how LeBron turned a nostalgic career moment into a bold brand statement, what this says about narrative control and timing, and how entrepreneurs can apply the same visibility strategy to their own brands. What You’ll Learn: Why LeBron’s latest Hennessy campaign is a case study in strategic storytelling How to own your narrative instead of letting others tell your story The importance of brand alignment when partnering with other companies or creators How to use timing and anticipation to build buzz around your launches What LeBron’s three-step “visibility playbook” can teach every entrepreneur Key Takeaways: Control your story. You are the narrator of your brand — not social media, not the algorithm. Align with legacy. Choose collaborations that reflect your values and elevate your visibility. Master the moment. The right timing can turn an

Lead Magnet Mastery: Crafting the Perfec...