logo
episode-header-image
Jan 2024
51m 41s

501: What Colleges Want (Part 1): A Deep...

ETHAN SAWYER
About this episode

Show Notes

On today's episode, Ethan sits down with David Hawkins, Chief Education and Policy Officer at National Association of College Admission Counselors (aka NACAC), and they get discuss, among other things: 

  • What are the most important factors colleges consider? 
  • What significant changes has he seen in the college admission landscape in the past few years?
  • How has the emphasis on college essays (aka the personal statement) shifted? 
  • Why has the emphasis in standardized testing changed?
  • What have the impacts been of the Supreme Court decision to ban race conscious admission? 
  • How can students, counselors, and parents use the info in this report to make their college admission process easier? 

For over 20 years, David Hawkins has worked in enrollment management and admissions to alleviate systemic barriers to accessing higher education. Hawkins has played a key role in setting NACAC's strategic direction, which involved hearing and representing the collective voice of NACAC’s more than 25,000 high school counselors and college admission officers. His priorities include making NACAC a more effective learning organization, with an emphasis on ethics and redefining advocacy. 

We hope you enjoy the conversation.

 

Play-by-Play

  • 2:04 - Introductions
  • 3:03 - What is the State of College Admission report?
  • 5:48 - How can students, parents, and counselors use this report?
  • 9:50 - Which factors of admissions decisions are most important to colleges?
  • 13:34 - How are “positive character attributes” assessed?
  • 18:00 - What are some specific qualities that are important to colleges?
  • 20:46 - How do students show these qualities in their applications?
  • 25:33 - How has the importance of the college essay shifted in recent years?
  • 27:13 - Which colleges seem to value the essay more highly?
  • 28:47 - How does a student’s interest in attending a particular school influence admissions decisions?
  • 32:30 - How are counselor & teacher recommendations assessed?
  • 33:58 - What are admissions officers looking for in extracurricular activities?
  • 37:38 - Why is high school class rank dropping in rank of importance? 
  • 39:30 - Do colleges still want to see standardized test scores?
  • 42:52 - Quick thoughts on creative portfolios, interviews, work experience, state exam scores, and subject test scores
  • 44:49 - David shares predictions on shifts in equity and inclusion in the future of admissions
  • 48:57 - Closing thoughts 

 

Resources

 

Up next
Sep 30
616: Authoring Your Life: Why the Personal Statement Is About (Much) More Than Getting into College
In today’s episode, I’m joined by my long-time colleague, and our Chief People Officer here at CEG, Sandy Longworth. Sandy has worked as a therapist, a researcher, college counselor — among other things — and has spent years studying the role that narrative storytelling plays in ... Show More
1h 16m
Sep 16
615: Rethinking “Best” Colleges: Tools, Tips, and Mindset Shifts for a Better College List with Jay McCann and Dr. Steven Antonoff, Co-Authors of The College Finder
Hi friends, and welcome back to the podcast. In today’s episode, I’m joined by two special guests: Dr. Steven Antonoff and Jay McCann, co-authors of the newly updated 5th edition of The College Finder: Your comprehensive guide to finding colleges that fit YOUR unique path. In thi ... Show More
52 m
Sep 3
614: 13 Mistakes High School Students Make When Creating Their College List
Welcome back to the podcast. It’s September, which means many students are building the list of colleges they’re applying to. Today I’m joined by New York Times Bestselling Author, Harlan Cohen, who walks us through his 13 most common mistakes students make when they’re creating ... Show More
56m 23s
Recommended Episodes
Aug 2021
Season 3: Episode 2: How do I write a great personal statement and supplemental essays?
Besides, grades and test scores, one of the most important elements of the college admissions rubric is the essay. While the Common App has the required personal statement essay, many universities also ask supplemental questions, which give admissions officers the chance to get t ... Show More
46m 9s
Jan 2025
S3E24: Managing Stress in College Admissions
In this episode of The Admittedly Podcast, Thomas Caleel addresses the growing pressures high school students feel during the college admissions process. Exploring the sources of this stress—whether self-imposed or external—Thomas emphasizes the importance of intentionality and c ... Show More
17m 27s
Aug 12
What Is Demonstrated Interest And How Does It Impact College Admisssions?
Demonstrated interest refers to the ways a student indicates interest in a specific school. This includes visiting campuses, reaching out to admissions officers, participating in prospective student events, and even interacting with the school’s online resources.Let’s face it: th ... Show More
10m 29s
Feb 2024
88. How to Find Your Unique Voice in College Application Essays
How do you capture an Admissions Officer’s attention through your college essays? On today’s episode, Nivanthi Karunaratne, a Graduate Coach at InGenius Prep, shares her personal journey of self-discovery through music and how it has influenced her approach in helping students fi ... Show More
24m 52s
Sep 2021
Semester 3: Episode 5: Why are recommendation letters important?
Most universities require recommendation letters for admission, but many students wait until the last minute to gather this essential piece of the college application puzzle. In this episode, IvyWise college admissions experts Christine (Former Assistant Director of Admissions at ... Show More
41m 55s
Jun 2020
Essays: What Works
Part 1 of 3. The most effective application essays help admissions officers understand who students are and the contributions they would make to a community. There’s no formula or perfect essay topic, but Hannah and Mark discuss what makes an essay work for an applicant. Admissio ... Show More
27m 5s
Sep 2024
S3E14: How to Answer the Yale Supplement (2024)
In this episode of the "Admittedly" podcast, host Thomas Caleel breaks down the Yale University supplement, guiding applicants through the nuances of both the short and longer essay questions. He emphasizes the importance of research, personal reflection, and thoughtful responses ... Show More
6m 33s
Jul 2020
Essays: The Little Stuff
Part 3 of 3. Most colleges ask applicants to respond to several shorter questions that are unique to their school. Hannah and Mark discuss what officers look for when reviewing responses to Yale-specific questions. Admissions officer Reed joins to share the admissions office’s pr ... Show More
27m 24s
Sep 2024
S3E12: How to Succeed with the Penn Supplement (2024)
In this episode of the "Admittedly" podcast, host Thomas Caleel dives into the Penn Supplement, focusing on the two required essays for all applicants: the thank you letter and the community essay. He also provides tips for navigating the school-specific essays depending on the p ... Show More
6m 20s
Oct 2022
Early Admissions
Selective colleges offer a variety of early admissions programs, including early action, restrictive early action, early decision, and early decision round 2. Hannah and Mark explain the differences among these programs and share insights on how the Yale admissions office approac ... Show More
24m 12s