Join Daniel on this week’s episode as he chats with Oana Leonte, a marketing expert with a passion for brand positioning. Currently the Head of BU Marketing for PUMA, Oana explains why brands need to take a step back from analytics and start adding a bit more magic back into their creative.
Discover how Oana got into marketing and her unique approach to crea ... Show More
Oct 16
Stop Sending Ad Traffic to Your Homepage with Val Riley, VP of Marketing at Unbounce
Wait a minute - are you still sending ad traffic to your homepage? Val Riley, VP of Marketing at Unbounce, says Google's noticed, and your landing page might be the reason your ads stop showing up.Val got into Marketing because her writing set her apart, and she was an Unbounce c ... Show More
42m 51s
Oct 14
Where the Next Generation Actually Pays Attention, with Stephanie Latham of Roblox | Ep. 448
If Gen Z is on your media plan and Roblox isn’t, Stephanie Latham, VP of Global Brand Partnerships and Advertising at Roblox, has some news for you: that math isn't mathing. Stephanie helped build what social advertising looks like at Meta. Now she’s doing it again, on a platform ... Show More
40m 22s
Oct 13
The Science of Using Sound in Marketing with Steve Keller, Sonic Strategy Director at SiriusXM
What does your brand SOUND like? (Yep, it has a sound, whether you picked 1 or not.) Steve Keller is the Sonic Strategy Director at Studio Resonate, SiriusXM Media's audio-first creative consultancy. He's also one of the world's top experts on "sonic strategy": helping brands ble ... Show More
54m 45s
Sep 2025
Smarter Marketing with Better Insights
What’s the key to turning research into lasting brand growth? In this episode of the DMI podcast, host Will Francis speaks with Heather O’Shea, Chief Research Officer at Alter Agents. With a career spanning Snapchat, Twitter, and Kantar, Heather shares her expertise on consum ... Show More
53m 10s
May 2025
Navigating the Digital Marketing Landscape with Kick Charge Creative
<p dir="ltr">In this conversation, Dan Antonelli & Ryan Redding delve into the critical role of branding, digital marketing, and the long-term investment required for effective SEO. The conversation also highlights common misconceptions about the process of creating unique brand ... Show More
1h 3m
Apr 2022
How to (Re)Brand: Pivoting from Product to Consumer with CMO Ana Villegas
<p>We don’t often think about marketing as something that changes the world, but it is. Whether it’s through amazing products, or by creating an inclusive environment for minorities to have their voices heard, marketing is a powerful place to be. We are helping to shape the world ... Show More
39m 48s
Aug 2023
S04.EP11 - How to Build Big Brands on Small Budgets with Ian Barnard
<p>Join us as we sit down with marketing strategist, Ian Barnard, and delve into the world of brand performance and its distinction from performance marketing, exploring the positioning process (4Cs) and the significance of creating future demand.</p>
<p>Ian shares valuable insi ... Show More
50m 45s
Nov 2025
Complete Social Media Marketing Strategy
In this episode, I break down why attention is the most valuable asset in business today — and how to actually earn it. We talk about building a brand vs. just selling, understanding the supply and demand of attention, and why creating content will matter more than ever in the co ... Show More
46m 12s
