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How to Measure the ROI of AI with Christine Royston, CMO of Wrike | Ep. 416
AI tools are everywhere right now, but most marketing teams still have no clear strategy for how to actually use them effectively. Daniel sits down with Christine Royston, CMO of Wrike, to talk about what it really looks like to build an AI-powered marketing organization. Christi ... Show More
40m 26s
May 13
5 Marketing Lessons from a 125-Year-Old Brand with Dawn Hedgepeth | Ep. 415
How does a 125-year-old brand still manage to feel fresh? Daniel talks with Dawn Hedgepeth, a Marketing Strategist who has previously worked with consumer brands like Unilever and Hanes. She shares her unfiltered take on modern Marketing, brand love, and the art of staying releva ... Show More
49m 17s
May 11
The LinkedIn Strategy You're Probably Not Doing | Bathroom Break #107
Is your LinkedIn content getting buried in the feed? Jay and Daniel are breaking down the sneaky, low-key tactics that are actually moving the needle on LinkedIn right now. Jay shares the embarrassingly simple trick he's been using for months: saving his own posts and sending the ... Show More
12m 48s
Nov 2018
200 This is Marketing by Seth Godin
48m 12s
Jun 2024
491 Lean Marketing by Allan Dib
1h 25m
Feb 2023
#85: Building a Marketing Business with the Power of Story
<p>Help us deliver even more value each episode by completing our Hero Maker survey at <em><a href= "https://storybrand.com/survey">StoryBrand.com/Survey</a></em>. What are you loving each week? What do you want more of? How else can we help make your marketing easy and make it w ... Show More
33m 8s
Nov 2022
#74: Feeling Sluggish? Do This to Energize Your Marketing and Finish Out the Year Strong!
<p>With the end of the year on the horizon, are you finding yourself feeling sluggish and unmotivated with your business and marketing efforts? You're not alone! That's why our newest Marketing Made Simple Podcast series is called "Energize." From now until the end of the year, e ... Show More
31m 30s
Feb 2024
277 - What "Works" in Jewelry Marketing
27m 23s
Jul 2022
#57: How to Escape a Marketing Rut
<p>Feeling uninspired when it comes to marketing? We have your back! So many business owners get stuck not knowing how to keep their marketing fresh and relevant. When you're at a loss for content and advertising ideas, there are some specific things you can do to get the wheels ... Show More
20m 12s
Sep 2022
Dave Aaker: Brand Strategies For Market Leadership with The Father of Modern Branding | Marketing | E187
Think about some of the most successful brands in the business: Amazon, Tesla, Etsy… the list goes on. They all have certain qualities in common: they took a unique approach to an existing category of products and services and they continued to innovate and grow their brand to me ... Show More
46m 7s
Oct 2021
Why Businesses That Invest in Branding Will Win Out Over Those That Don’t | Marc Gutman - 1501
Branding is way more than the marketing or the marketing team - it’s establishing and helping people realize you’re an authority. In today’s episode of The Sales Evangelist, Donald is joined by branding expert Marc Gutman to learn why businesses that invest in branding win out ov ... Show More
27m 40s
Sep 2022
How to build a powerful marketing machine | Emily Kramer (Asana, Carta, MKT1)
<p>Emily Kramer led and built the marketing teams at Asana, Carta, Ticketfly, and Astro (acquired by Slack). These days, she’s the co-founder of MKT1, where she helps founders and marketers build and scale their marketing functions. Emily is also a well-respected angel investor a ... Show More
1h 10m
Apr 2022
How to (Re)Brand: Pivoting from Product to Consumer with CMO Ana Villegas
<p>We don’t often think about marketing as something that changes the world, but it is. Whether it’s through amazing products, or by creating an inclusive environment for minorities to have their voices heard, marketing is a powerful place to be. We are helping to shape the world ... Show More
39m 48s
Join Daniel on this week’s episode as he chats with Oana Leonte, a marketing expert with a passion for brand positioning. Currently the Head of BU Marketing for PUMA, Oana explains why brands need to take a step back from analytics and start adding a bit more magic back into their creative.
Discover how Oana got into marketing and her unique approach to crea ... Show More
<p>This Is Marketing: You Can't Be Seen Until You Learn to See by Seth Godin</p> <p><a href= "http://www.artillerymarketing.com/marketing-book-podcast/this-is-marketing-seth-godin"> Click here to view the show notes!</a></p> <p><a href= "https://www.salesartillery.com/marketing-b ... Show More
<p><em><strong>Lean Marketing: More leads. More profit. Less marketing.</strong></em> by Allan Dib</p> <p>ABOUT THE BOOK:</p> <p><strong>Bigger Results with Less Marketing</strong></p> <p>You keep being told to do more marketing — more complex, more aggressive, and more expensive ... Show More
<p dir="ltr">Episode #277 - "What 'Works' in Jewelry Marketing"</p> <p dir="ltr">Welcome to Episode #277. Today, I'm diving into the topic of when marketing actually "works". Sometimes, marketing seems like a big mystery. Is it all about posting on social media? Sending out email ... Show More
