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Nov 2023
29m 21s

You Can't Lead If You Can't Do THIS

Gary Vaynerchuk
About this episode
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Yesterday
How to Win in a Future with 100 Billion AI Influencers
In this keynote address to the NextGen community, I talk about the coming tidal wave of AI influencers and what you must do to survive and thrive. I encourage you to diversify your content across multiple platforms, especially YouTube Shorts, as a "defense mechanism from disappea ... Show More
47m 12s
Yesterday
The Death of Social Media and the Rise of Interest Media
In this episode, I break down the most critical shifts happening in modern marketing and share the core strategy I believe will define success for the next decade. I explain why traditional measurements like GRP are outdated and why an obsession with "measuring brand" is an excus ... Show More
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Mar 11
The Future of Marketing: How to Leverage YouTube Shorts and AI
In this keynote from Expo West, I share my current strategy for conquering the evolving media landscape, which has shifted from "social media" to "interest media" where content finds its audience. I explain why CPG brands must view themselves as media companies and aggressively i ... Show More
57m 21s
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