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Oct 19
The Google Ads Detective: Solving PPC Mysteries, Part One (Episode 534)
In this episode, Chris Schaeffer, one of the top Google Ads managers in the world, gives three examples of unique PPC mysteries that are from real campaigns that experienced dramatic performance drops. It is our job to figure out the reason for the change! This is a unique way to ... Show More
28m 43s
Oct 12
Google Ads Signal vs. Noise: How to Fix Clicks, Spam, and Broken Campaigns (Episode 533)
In this episode, Chris Schaeffer, one of the top Google Ads managers in the world, breaks down how to separate confusing campaign "noise" from actual underlying problems. Chris tackles five of the most common headaches advertisers face—from spam leads and runaway budgets to zero ... Show More
23m 33s
Sep 28
The Truth About RSA Ad Strength: 3 Big Mistakes & My Go-To Copy Framework (Episode 532)
In this episode, Chris Schaeffer (the best Google Ads manager in the world) breaks down how Responsive Search Ads (RSAs) actually work and why a "Poor" Ad Strength rating directly causes higher CPCs, fewer impressions, and lower search positions. We uncover three massive misconce ... Show More
24m 42s
Apr 2020
Official Trailer: Strategy Simplified
Send us Fan MailConnect With Management ConsultedCreate a free MC account or download the MC app (Apple, Android) to start your prep todaySchedule a free 15min consultation with the MC TeamWatch the video version of the podcast on YouTubeFollow us on LinkedIn, Instagram, and TikT ... Show More
48s
May 2025
Tell Me Something I Don't Know (Episode 200!)
Check out: indeed.com/theconstant now to start hiringWant a month trial of Shopify for just a dollar? Grab it here!Visit our Patreon here. You too can get ad-free, early episodes, starting now!BUY OUR MERCH, YOU FILTHY ANIMALS!The Constant is part of the Airwave Media podcast n ... Show More
1h 1m