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Oct 2023
23m 23s

The six common pitfalls of culture chang...

The BTS Podcast
About this episode
How can you create buy-in to organizational culture transformation?

"From the start, engage in optimal inclusion... Draw from a representative sample of your organization, or what we like to call a diagonal slice: [people from] across various business units, functions, tenure, roles, levels, geographies — you name it," says Mallory Meyer, Culture Transformation Lead for BTS North America, in this episode of Fearless Thinkers. Mallory, Alex Amsden, Global Lead for Culture Transformation, and Tom Gaunt, Head of Change & Transformation for BTS Europe, join Rick Cheatham, CMO, for a discussion about the six common pitfalls of organizational culture change, and also offer uncommon-sense moves to counter each of them.

Learn more about our Change & Transformation center of expertise.

Find a transcript here.

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