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Oct 2023
26m 54s

LinkedIn for Business Growth

Diane Helbig
About this episode

Welcome to another episode of "Accelerate Your Business Growth." In today's episode, we have a special guest, Matt Rolnick. He joins our host, Diane Helbig, to discuss the importance of LinkedIn for businesses and professionals. From building a brand to strengthening relationships, LinkedIn offers incredible opportunities for growth. However, many professionals struggle to use it effectively. Matt shares insights on why professionals hesitate to post and the biggest mistakes to avoid on LinkedIn. He also provides practical tips on crafting a compelling profile, finding your unique positioning, and creating valuable content. Whether you're just starting out on LinkedIn or looking to take your presence to the next level, this episode is packed with actionable advice to help you accelerate your business growth.

Matthew Rolnick is the VP of Strategy & Innovation at Yaymaker. He is a best selling author with his book "Find Your Yay, speaker, consultant, Forbes Contributing Writer, Udemy Instructor with over 130,000 students enrolled including courses on Entrepreneurship, Persuasive Writing and Social Media.If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.

The Importance of Branding and Exposure: "Sharing business lessons and sharing insights and positioning yourself as a thought leader is one of the best ways to keep attracting other people."

— Matt Rolnick 00:08:39

LinkedIn as a Platform for Thought Leadership: "I encourage all of them to post more on LinkedIn and to position themselves as thought leaders in the industry."

— Matt Rolnick 00:12:41

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