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Sep 2023
18m 10s

Business Daily meets the Queen of Biscui...

Bbc World Service
About this episode

How do you make an artisan product at scale?

We head to the UK factory of Biscuiteers, where millions of biscuits are hand-iced every year, from treats shaped like designer bags to edible versions of favourite cartoon characters.

Harriet Hastings is the co-founder of the company - in this episode, she shares her business advice, explains why marketing is key and talks about running a business with her husband.

Producer / presenter: Sam Everett

(Image: A ballerina biscuit being iced. Credit: BBC)

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