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Sep 2023
30m 37s

If You Want Culture Change, Create New S...

Harvard Business Review
About this episode
Many leaders realize they need to change their organization’s culture to save the business. But employees usually resist change and stick to past norms. Jay Barney, professor at the University of Utah’s Eccles School of Business, studied leaders who successfully led culture change and found one thing in common: they created and spread stories. He says it's n ... Show More
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