logo
episode-header-image
Sep 2023
53m 53s

Best Digital Marketing News Show - The E...

Cypress North
About this episode

Best Digital Marketing News Show - The Episode On this week’s episode of Marketing O’Clock, X breaks the political bandwagon with a lift on its political ad restrictions. Plus, LinkedIn is really stepping up its networking game – now they're 'linking in' your preferences for a feed. Also, now creators have a chance to 'strike' back with YouTube’s new policy violation rules. Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 📰 Main News - X (Twitter) is Bringing Back Political Ads - 8:57 LinkedIn Expands Engagement Signals to Better Personalize User Feeds - 11:07 🔥 Take of the Week - Barry Schwartz - 12:34 🔎 ICYMI - Mike Ryan - 14:18 ⚡ Lightning Round ⚡ Paid - 15:37 Organic - 27:42 Social - 38:15 ⚙️ Working hard, or Hardly Working - 42:14 🛠️ Cool Tool - 44:48 🧠 Must Read Marketing Article of the Week - 45:44 🎉 Shootin' The Heck (Travel Buddies) - 47:55

Up next
Yesterday
Search Partner Placements Reporting For Duty: Google Ads Answers Advertisers' Prayers
This week on Marketing O’Clock: Full placement reporting is finally arriving for the Search Partner Network. Also, Google retires its LSA badges in favor of one “Verified” badge. Plus, AI Mode expands internationally with new capabilities — but still English-only.Link to Fred's A ... Show More
58m 27s
Aug 18
Cart-iologist: Google Ads Examines Your Data Heartbeat
This week on Marketing O’Clock: Google adds a cart data diagnostics tool for spotting gaps in conversion reporting. Also, Bing Webmaster Tools gets a data boost, more filters, and trendlines that are playing hard to get. Plus, all of the digital marketing news you missed last wee ... Show More
1 h
Aug 11
Google Ads Grants Advertisers’ Pmax Wish (& Negative Keyword) Lists
This week on Marketing O’Clock: Performance Max gets smarter with expanded targeting and new asset-level metrics. Also, Danny Sullivan announces he’s moving on from his Google Search Liaison role. Plus, Google says AI Overviews aren’t killing traffic — but the data’s got plot hol ... Show More
1h 9m
Recommended Episodes
Jun 2024
Organic Social Media | The Key to Modern Marketing
On today's episode of the GaryVee Audio Experience Im sharing a recent keynote I gave at the Google Summit. I share my thoughts on organic social media Highlighting its significance in contemporary marketing. I also talked about Real-Time Marketing and The necessity of fast, ... Show More
33m 3s
Sep 2023
How Ben Shapiro Runs His $200,000,000 Media Empire
Ground News: Get 30% Off your Vantage subscription by going to our link https://ground.news/iced. Stay on top of every breaking news, compare news coverage, spot media bias and avoid algorithms. Netsuite: Take advantage of NetSuite’s FREE KPI checklist: https://www.netsuite.com/I ... Show More
1h 49m
Jan 2021
Special: How Will Apple’s IDFA Changes Affect Digital Marketing
Apple's aggressive push toward being a more privacy-friendly brand will have some dramatic fallout on the digital marketing world. In this special episode, I chat with SocialMediaToday.com's Andrew Hutchinson about IDFA, the move to first-party data, and how we'll nee ... Show More
21m 12s
Aug 2023
From Pixels to Paper: Retail’s Unexpected Full Circle
Today: Print is up, TV is down. Adobe comes after Canva. The deez nuts joke that could bring the era of Google search dominance to an end.And on the ad-free Premium Podcast, which you can learn more about by tapping Go Premium in the Show Notes… How Google's change to Demand ... Show More
18m 57s
Apr 2024
Pause and Pay: Surprising Results from TV's Newest Ad Format
You mocked them at first, but now the results on pause ads are in — and they're kind of amazing. Also: Threads makes a big move. Does the ad business need its own 'nutrition label'? And Google's video ads push beyond YouTube. 📰 Get our free daily newsletter📈 Adv ... Show More
8m 45s
Jan 2024
Matt Walsh on Toxic Masculinity, Cancel Culture, and Becoming The Top 0.1%
Hero Bread: Right now, Hero Bread is offering our audience 10% off their first order! Just go to https://hero.co/iced and use our code "iced" Shopify: Sign up for a $1 per month trial period at https://shopify.com/ich Streamyard: Start creating high-quality content easily with ht ... Show More
1h 28m
Aug 2023
The Fake Digital Ads Taking Over Social Media
Today: They’re all over TikTok, but those videos aren’t real — tell that to the marketers scrambling to make them. Also: Google beefs up its platform for Q4… YouTube’s new “feature” sure seems punitive…And on the ad-free Premium Podcast, which you can learn more about by tapping ... Show More
11m 43s
Apr 2024
Wait, Links WORK Now On TikTok Videos?!
It's happening — tappable links might be coming to TikTok videos. LinkedIn's new Premium company pages have a creepy but probably very effective new feature. The digital ad industry didn't suck as much as you think it did last year. And Elon has a plan for ridding X o ... Show More
8m 22s
Mar 2023
David Dobrik Owes His Fortune To THIS MAN | Jason Nash
Take control of your creator finances for FREE with Creative Juice here: https://tinyurl.com/4yrc7sve Go to http://ro.co/icedcoffeehour TODAY to get your first month of treatment FREE! OUR NEW WEBSITE: https://www.icedcoffeehour.club Check out the Patreon! https://www.patreon.com ... Show More
1h 30m
Dec 2021
See You Wednesday!
A quick programming note: As we get closer to the holidays, news tends to slow down a bit — today's a good example... not a lot going on, so we're going to pool today's and tomorrow's stories into a single episode tomorrow (that's Wednesday).We'll bring yo ... Show More
30s