logo
episode-header-image
Jul 2023
10m 32s

Website personalisation doesn't work. So...

SMILE
About this episode

It's harder than ever to be personalised. Universities have been trying to achieve widespread personalisation in websites for years. No one has cracked it. So why is it still a desirable website feature?

Up next
Jul 2023
Using Google Analytics is illegal under GDPR?
Almost every university uses GA. France’s data protection watchdog, the CNIL, has issued updated guidance on the use of Google Analytics following a decision early last year that found the use of the tool to be in breach of European Union law under certain circumstances. Would yo ... Show More
10m 28s
Jun 2023
University websites all look the same, and that's ok?
Lewis Wake from University of St. Andrews Digital Communications team recently wrote about how Jakob's Law applies to the university website landscape. It makes sense, but how does a university stand out if you all have to look the same? 
11m 38s
Jun 2023
What will higher education look like in ten years?
JISC has written a thought-provoking article on digital transformation for universities. It's lines like "I hope to see universities breaking away from the traditional academic calendar and the tyranny of the timetable" that not only feel new, but totally possible too. But ar ... Show More
11m 14s
Recommended Episodes
Apr 2022
501. The University of Impossible-to-Get-Into
tail spinning
59m 6s
Oct 2021
Everybody wastes time
tail spinning
5m 17s
Mar 2021
Online learning could change academia — for good | Tyler Dewitt
Higher education remains rooted in rigid, traditional structures and tracks -- and it's at risk of getting left behind in favor of expanded access, greater flexibility and tailored learning. Educator Tyler DeWitt explains how innovations in digital content and virtual reality are ... Show More
14m 33s
Jun 2018
What Is Product Personalization by former Zendesk Growth Lead
Many companies talk about personalization, but few have enough valuable data to make it actionable. In this talk, Brianne Kimmel presents a framework for collecting the right data at the right time and best practices on how to build personalized programs to keep users engaged ove ... Show More
47m 4s
Feb 2020
405. Policymaking Is Not a Science (Yet)
<p>Why do so many promising solutions — in education, medicine, criminal justice, etc. — fail to scale up into great policy? And can a new breed of “implementation scientists” crack the code? </p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz. ... Show More
44m 30s
Mar 2021
Policymaking Is Not a Science (Yet) (Ep. 405 Rebroadcast)
<p>Why do so many promising solutions — in education, medicine, criminal justice, etc. — fail to scale up into great policy? And can a new breed of “implementation scientists” crack the code?</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.c ... Show More
46m 1s
Jul 2023
HS051: Things I Wish I’d Known Back When
Oft-asked question that doesn't have a right answer. We discuss non-convential answers that career coaches or self-help twaddle won't give you. 
23m 50s
Jul 2025
Why You Resist What You Want Most: The Psychology of Self- Sabotage, Cognitive Dissonance & Finally Going for Your Dreams
I get it... why is it always the things we desire the most that have the most resistance within our lives? Lets dive in <3https://hoo.be/sundazedkk Join the community <3 
30m 13s
Dec 2022
Everything We Don't Know
For all of our progress, the list of things we don't understand is still longer than the list of things we do.We've split the atom. We've mapped the human genome. We've landed on the moon and sent robots to Mars. Every generation believes it's closer to figuring it all out. And e ... Show More
14m 4s
Jul 2014
175. Why You Should Bribe Your Kids
<p>Educational messaging looks good on paper but kids don’t respond to it -- and adults aren’t much better.</p><br/> <p>Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal dat ... Show More
27m 33s