logo
episode-header-image
Jul 2023
37m 10s

Business Building with Alex Lieberman

Morning Brew
About this episode

Episode 95: On this special holiday edition of Morning Brew Daily, Neal and Toby sit down with Morning Brew Co-Founder Alex Lieberman. The guys discuss Alex's journey in building the Brew with now CEO Austin Rief while they were both in college at Michigan and why Alex almost didn't hire Neal as MB's third ever full-time employee. Alex also explains how his mental health took a hit when he shifted from CEO to Executive Chairman in 2021 and how he has navigated a shift in responsibilities over the last few years. As Alex dives back into entrepreneurship and helping founders, he has relaunched his podcast "Founder's Journal" where he gives you an insider’s look into building businesses. Alex explores the founder’s journey, from the painful demands of 0-to-1 to the powerful frameworks that help you scale to millions in revenue and other emotional challenges founders endure.

Listen to Founder’s Journal here: https://link.chtbl.com/OV4W93_W

Watch Founder’s Journal here: https://www.youtube.com/@FoundersJournal

Follow Alex on Twitter: https://twitter.com/businessbarista

Follow Alex on Instagram: https://www.instagram.com/alexlieb/

Listen to Morning Brew Daily Here: https://link.chtbl.com/MBD

Watch Morning Brew Daily Here: https://www.youtube.com/@MorningBrewDailyShow

Learn more about your ad choices. Visit megaphone.fm/adchoices

Up next
Today
‘X’ CEO Steps Down After Two Years & McDonald’s Revamps Their Menu
Episode 623: Neal and Toby cover the leadership shakeup at Elon Musk’s ‘X’ as Linda Yaccarino steps down as CEO. Then, President Trump’s announcement to slap a 50% tariff on copper causes prices to skyrocket. Also, McDonald’s is bringing back the snack wrap, along with a new spic ... Show More
31m 49s
Yesterday
US to Ban Farmland Sales to China & Middle Managers Crashing Out?
Episode 622: Neal and Toby talk about the Trump Administration banning Chinese buyers from acquiring US farmlands. Then, Robinhood is offering faux equities as tokens and OpenAI is not happy about it. Also, middle managers are being axed which means top managers are adopting more ... Show More
31m 51s
Jul 8
Prime Day Could Rake in Over $23B & Tariff Uncertainty Keeps Lingering
Episode 621: Neal and Toby preview Amazon's Prime Day and what it will mean for the company's bottom line. Then President Trump tries to provide some clarity on tariffs and Tesla reels from another Elon Musk political move. Then Toby shares why anime is trending and previewing th ... Show More
30m 10s
Recommended Episodes
May 2021
#101: Alex Lieberman – The Heart of a Media Mogul
Alex Lieberman is the founder of Morning Brew, which currently has more than 2.5 million subscribers. Alex hosts two podcasts (Founder's Journal & Biz Casual). He is currently serving as the Executive Chairman of the company. In this conversation, we spoke about Alex as a human. ... Show More
1h 13m
Dec 2021
I went to sleep one day... and woke up gasping for air - Morning Brew Co-Founder Alex Lieberman
Being a Founder takes its toll on you - even if it looks like everything is rosy from the outside. Today we’re learning from Alex Lieberman, Co-Founder and Executive Chairman of Morning Brew, which became a darling in the media industry because it actually became commercially suc ... Show More
46m 49s
Mar 2021
How I Built Resilience: Alex Lieberman and Austin Rief of Morning Brew
Six years ago, Morning Brew started out as a fun business newsletter Alex Lieberman and Austin Rief wrote for their classmates out of their University of Michigan dorm room. The company now has over 2.5 million subscribers with multiple newsletters and a podcast, and last year Bu ... Show More
28m 58s
Oct 2023
Feeling Like a Ghost in My Own House
Episode 60: Alex Lieberman (@businessbarista) shares how he feels like a stranger in his own home. Working in the offices of Morning Brew has made him come to the realization that he has FOMO from seeing the matured inner workings of a business he helped create. It’s a unique pos ... Show More
9m 17s
Sep 2023
What I Do When I’m Feeling Lost
Episode 48: Alex Lieberman (@businessbarista) is lost. This is something many entrepreneurs will cycle through over the course of their journey. It happens to the best of us. There is a belief that entrepreneurs have unshakable confidence to achieve success but the truth is that ... Show More
14m 14s
Aug 2022
649: Alex Hormozi on The “Weak Links” That Will Make Anyone a Millionaire
Alex Hormozi is quite literally the one hundred-million-dollar man. If you haven’t heard of Alex before, prepare to have your mind blown wide open. He’s the poster child for entrepreneurialism on the internet, founding multiple eight and nine-figure businesses, including his curr ... Show More
1h 24m
Sep 2023
Alex Hormozi | $100M Business: How to Get Strangers to Want to Buy Your Stuff | Podcast series / Marketing
I’d like to re-introduce you to Alex Hormozi, a entrepreneur who is having a moment. If you don’t know Alex, he’s pretty amazing and is an amalgamation of influencers who have gone before as if Gary Vaynerchuk, Russel Brunson, Tony Robbins and Schwarzenegger had a baby. He's ... Show More
1h 38m
Sep 2023
Why I Lost Motivation After Selling Morning Brew
Episode 36: It’s time for another mailbag episode! Alex Lieberman (@businessbarista) answers some burning questions from our listeners. In this episode, Alex talks about how to balance your long-term brand with short-term profits, how to test a new business idea, why he chose to ... Show More
29m 7s
Jun 2023
Failure is Part of the Journey
Episode 07: Clock it. It’s time to lay The Plunge to rest. Alex Lieberman (@businessbarista) closes the books on the backyard plunger game. Any entrepreneur knows, it’s not easy making the tough decision to end a business. You end up questioning your ability, your confidence, and ... Show More
19m 8s