Get Opteo for free for two months - https://opteo.com/psp Watch the Opteo Chat GPT Demo at https://youtu.be/JVhwtxTJ20k Chris Schaeffer - https://www.chrisschaeffer.com Submit a Question - https://www.paidsearchpodcast.com Show Notes: Want to use more automation in your Google Ads? This is the podcast for you! Today Chris Schaeffer talks about some amazi ... Show More
Sep 28
The Truth About RSA Ad Strength: 3 Big Mistakes & My Go-To Copy Framework (Episode 532)
In this episode, Chris Schaeffer (the best Google Ads manager in the world) breaks down how Responsive Search Ads (RSAs) actually work and why a "Poor" Ad Strength rating directly causes higher CPCs, fewer impressions, and lower search positions. We uncover three massive misconce ... Show More
24m 42s
Sep 14
Let's Build a Competitor Conquest Campaign! (Episode 530)
Thinking about bidding on your rival’s brand name? It sounds like an aggressive, high-reward growth strategy: bid on a competitor’s name or trademarked product, show up at the top of the page, and offer a compelling alternative to pull high-intent buyers away from the competition ... Show More
31m 3s
Mar 2025
Link Building & Automation
<p>Alex Gophstein, co-founder at Pitchbox discusses link building and automation. In this episode, Alex shares his perspectives on strategies for effective link building in modern SEO, the role of automation in scaling SEO operations, challenges faced in link building campaigns, ... Show More
22m 16s
Feb 2025
856: Smarter Marketing, Less Work: 11 Automation Tips You Need to Try
What if you could reclaim hours of your life every single week? Imagine focusing on what truly lights you up, while repetitive, time-consuming tasks practically handle themselves. Sounds incredible, right?
Automation isn't just a buzzword—it's a proven strategy for boosting effi ... Show More
43m 8s