Whether you realize it or not, our airspace is becoming more cluttered. That could be good or bad, depending on how drones are being used. On this episode of Marketing Trends, Mary-Lou Smulders, the CMO of Dedrone, talks about what it’s like to build and brand a company that’s leading the way in aerospace security.
Jul 15
Marketing Has Forgotten What It’s For
Are you just busy working? Or are you adding value? Marketing has become overloaded with channels, platforms, metrics, and specialized roles. But Seth Matlins believes the job itself is much simpler: create value, drive sustainable growth, and help the business create and keep cu ... Show More
51m 14s
Jul 1
Why Agents Will Buy, But Marketing Must Stay Human
A bank just issued the world's first loan to an AI agent. The agent applied, signed, and set its own repayment schedule. That's where marketing now lives — and most teams are still optimizing for the wrong layer. In this episode, Katja Forbes (founder of The CX Evolutionist and a ... Show More
1h 3m
Jun 17
Why 90% of Your Brain Ignores Ads
What if everything you're optimizing for in marketing — attention, clicks, engagement — is a proxy for the one thing that actually drives action? Pranav Yadav is the Founder & Global CEO of Neuro-Insight, the world's largest measure of memory. His company maps brains to determine ... Show More
1h 20m
Apr 2019
Twitter Beats and Grows, Google’s ‘Wing’ Gets Okay from FAA, Family Offices Take More Risk
Jitendra Waral, Bloomberg Intelligence Senior Internet & Consumer Products Analyst and Selina Wang, Bloomberg News Global Technology Reporter, discuss Twitter topping first-quarter sales projections and reporting strong user growth, bolstered by changes to its social-media servic ... Show More
36m 32s
Jun 2021
Bezos, Musk, and the Race for Space
Nike just does it. Google delays removing cookies. Visa makes a big buy. Peloton ventures into wearables. Accenture surges on earnings. And FedEx stumbles. Motley Fool analysts Andy Cross, Emily Flippen, and Jason Moser weigh in on those stories and share a couple of stocks on th ... Show More
39m 10s
Feb 2021
Airbus Aiming to Seize the Skies, Twitter’s New Strategy
Dr. Ian Lustbader, Clinical Professor of Medicine at NYU Langone, provides a coronavirus and vaccine update. Bloomberg Businessweek Editor Joel Weber and Bloomberg News Aerospace Reporter Julie Johnsson talk about Airbus aiming to seize the skies from its problem-plagued Boeing. ... Show More
32m 35s