In the influencer industry, women make more money than men, but, as in the real world, there's still a steep racial pay gap. There’s an Instagram account that documents this. @InfluencerPayGap brings transparency to the money influencers make from brands and also to document the pay gap between white influencers and influencers of color. Racial inequality is ... Show More
Aug 23
Sunday Nice Things: A New Book You'll Absolutely Love
This week on Under the Influence Sunday Nice Things, we have a book rec you will LOVE. Jennifer Herrera’s Siren Says, a magical, sexy, gloriously witchy novel about embracing your power and finding your confidence as a woman. We have a quick chat with Jennifer about the ancient s ... Show More
19m 14s
Aug 20
Why We Keep Underestimating Conservative Women
For years we've been laughing at tradwives. We've mocked the prairie dresses, the sourdough starters, the "submit to your husband" content, and the endless parade of blonde influencers telling women to embrace traditional femininity. Meanwhile, conservative women have been buildi ... Show More
40m 37s
Oct 2023
THE TRUTH ABOUT BEING A FULL TIME INFLUENCER
Today Jon & Kris dive into the *reality* of influencing & being best friends with influencers. Money, brand deals, constant criticism, pros & cons... all of the tea is spilling today. Follow on Instagram: That's The Point Kristin Jon Youtube: Kristin Pre-Order Kristin's New Book: ... Show More
1h 11m
May 2023
Two Indicators: the influencer industry
When you were little, what did you want to be when you grew up? An astronaut, a doctor or maybe a famous athlete? Today one of the most popular responses to that question is influencer – content creators who grow their following on Tik Tok, Instagram and YouTube and monetize that ... Show More
19m 39s
Oct 2022
Jackie Aina: Evolving With The Times + The Pay Gap Between Black and Non-Black Creators
This week on PB, the girls are getting down to business with Youtube legend and business-owner, Jackie Aina. As a black creator and entrepreneur, Jackie gives her unique perspective on the pay gap between black and non-black creators, encouraging creators to advocate for not only ... Show More
1h 14m
Jun 2024
comparison & social media fomo: soft girl summer
<p><strong>podmothers sephy & wing enter the chat:</strong> spiralling on comparison and fomo, aesthetics and the pressure to be perceived, influencer culture, gendered stereotypes and insecurity online. ✷</p><br><p>shop ✷ <a href="https://open.acast.com/networks/61b9f3e533f3 ... Show More
57m 44s
Nov 2023
The Truth About Influencers and Brand Deals
For the FULL story, preorder my memoir “Semi-Well-Adjusted Despite Literally Everything” here: https://bit.ly/semiwelladjusted Every time we scroll, we’re bombarded with ads and sponsored content. Much of this is delivered directly by social media influencers, including child inf ... Show More
16m 59s
Oct 2023
What it’s Really Like to Be An Influencer
For the FULL story, preorder my memoir “Semi-Well-Adjusted Despite Literally Everything” here: https://bit.ly/semiwelladjusted As Alyson prepares listeners to examine Kidfluencing, they share their own personal foray into the digital media landscape at the dawn of Twitter, Instag ... Show More
17m 11s