Under the Influence is a deep dive into the Mom Internet, a place haunted by aspirational marketing where every mom is a social media influencer trying to sell you something, all while posed in white kitchens that never seem to get messy…with toddlers in cloth diapers that never ever leak; a bastion of carefully curated lives that are #blessed. Behind the ai ... Show More
Aug 23
Sunday Nice Things: A New Book You'll Absolutely Love
This week on Under the Influence Sunday Nice Things, we have a book rec you will LOVE. Jennifer Herrera’s Siren Says, a magical, sexy, gloriously witchy novel about embracing your power and finding your confidence as a woman. We have a quick chat with Jennifer about the ancient s ... Show More
19m 14s
Aug 20
Why We Keep Underestimating Conservative Women
For years we've been laughing at tradwives. We've mocked the prairie dresses, the sourdough starters, the "submit to your husband" content, and the endless parade of blonde influencers telling women to embrace traditional femininity. Meanwhile, conservative women have been buildi ... Show More
40m 37s
May 2023
Encore: Mom-fluencers, Should Family Be Monetized?
Originally Aired 7.1.22 Influencing can be a lucrative and worthwhile venture, but in the case of mom-fluencers, it gets a little more complicated. Parenting content can be educational, aspirational and empowering. But what happens when your kid becomes a stream of income? Nicole ... Show More
28m 16s
Apr 2024
Candid Convo: Jo Piazza: The Art of Self-Promotion
<p>Jo Piazza joins us this week to talk about her latest book, “The Sicilian Inheritance” that is sure to be the book of the summer. As a journalist, author, and fellow podcast host, Jo has learned to adapt to the growing influencer economy, pulling inspiration from women like th ... Show More
38m 47s
Jan 2024
Under The Influence with Jo Piazza on Imperfect Paradise
This week, Imperfect Paradise, the show about hidden worlds and messy realities brings you an episode of Jo Piazza’s - podcast Under the Influence with Jo Piazza.Last December, Jo had LAist reporter Emily Guerin on to talk about Imperfect Paradise: People vs. Karen, the story abo ... Show More
46m 53s
Jan 2023
The Cult of Momfluencers
Motherhood is hard, lonely, and exhausting... except, apparently, if you're a momfluencer. Since the mid-2000s, a crop of seemingly perfect, all-knowing mommy goddesses in billowy tunics have emerged on social media—and we can't help but feel that their highly monetizable (often ... Show More
1h 8m
Nov 2023
The Truth About Influencers and Brand Deals
For the FULL story, preorder my memoir “Semi-Well-Adjusted Despite Literally Everything” here: https://bit.ly/semiwelladjusted Every time we scroll, we’re bombarded with ads and sponsored content. Much of this is delivered directly by social media influencers, including child inf ... Show More
16m 59s
Mar 2024
the "sharenting" trap: protecting children's digital footprint in the age of gen alpha influencers
<p>In this crucial episode, we unpack the unsettling world of social media, where the rise of young influencers is often shadowed by exploitation risks hidden behind the allure of digital stardom. Beginning with an in-depth look at a New York Times exposé (February 2024), we unco ... Show More
1h 47m