"Find out what the price is and just be willing to pay that price.” Today, join Alex (@AlexHormozi) as he guests on Ali Abdaal’s show to talk about his experience of starting a gym, learning how to sell, and explains how he developed his selling skills through trial and error, as well as investing in a one-on-one course to learn how to run Facebook ads. He also discusses his decision to quit his job and pursue entrepreneurship, despite familial and societal pressure to pursue a more traditional career path. This is part 2 of the interview.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Check out the episode on Ali Abdaal’s YouTube Channel!

Timestamps:

(1:39) - Using Sales to Fund a Gym Startup

(6:58) - Value of Investing in Sales Training & Ads

(16:58) - Exploring Benefits of Running a Multi-Million Dollar Gym

(23:32) - Balance Between Financial Freedom and Personal Fulfillment

(31:13) - Discussion on Content Production Costs and Subscriber Revenue

(38:32) - The Price of Achieving a Six Pack: Motivation, Accountability

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