What can we all learn from commercial marketing during the golden age of TV?
Kipp and Kieran dive into 1980s advertising and give their take on marketing learnings that we can incorporate today. Learn how to create a value prop for multiple audiences, the importance of playing on trends, the power of using dogs and babies in ads, and the framework to a kill ... Show More
Jul 21
Side Hustle King: 3 High Demand AI Businesses I'd Start TODAY
200+ Business Ideas: https://clickhubspot.com/wrdj Ep. 437 How do you find business ideas before they go viral—and turn them into real income? Kipp, Kieran, and guest Chris Koerner (entrepreneur and host of The Koerner Office Podcast) dive into the unique mindsets, strategies, an ... Show More
39m 30s
Apr 2022
Announcement: Marketing Against the Grain
The HubSpot Podcast Network is proud to announce our latest podcast: Marketing Against the Grain.
Listen here: https://link.chtbl.com/eASRByGO
About Marketing Against the Grain: If you want to know what's happening now in marketing, what's ahead, and how you can lead the way, thi ... Show More
11m 54s
Aug 2023
What’s Trending: Snoop Dog | OOH Advertising | Marketing Humor
Looking to add some humor to your marketing campaigns? In this episode, Daniel sits down with Gen Z creator, Aidan Brannigan, to discuss the power of humor in advertising and why it's often underutilized. They also dive into Snoop Dogg's recent move to join LinkedIn and the poten ... Show More
18 m
Jul 2023
Are Our Marketing Metrics Broken? An Insider Perspective
<p>Dive into today's podcast where I, alongside Alvin Bowles, VP of Global Business Group - Americas at Meta, and Susan Jones, Chief Digital Officer at Diageo, dissect the current landscape of marketing at a candid fireside chat at Cannes. I share my thoughts on the power soc ... Show More
32m 18s
Dec 2024
This Stuck With Me: Everything You Definitely Don’t Know About Marketing (But Should), From 4 World Leading Experts!
Why is marketing so important for businesses? In this episode, we've picked the highlights from our conversations with Josh Kaufman, Scott Galloway, Rory Sutherland, Whitney Wolf Herd to bring you the TL;DR on how to succeed at marketing your business.
Head to https://www.linked ... Show More
32m 9s
Jan 2025
Nerd Alert: Digital vs. Traditional Advertising
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.<br /><br />In this episode, Elena and Rob explore how t ... Show More
11m 35s