In the latest episode of The Thrifty Marketer Podcast, host Vivek Nair sits down with Jeremy Knuaff, CEO of Spartan Media, to discuss the topic of maximizing PR efforts on a tight budget. With the start of 2023, many businesses are looking for cost-effective ways to increase brand awareness and attract new customers, and PR can be a powerful tool in achieving these goals.
During the episode, Knuaff shares his expert insights on effective PR strategies and tactics for businesses with limited budgets. Listeners will learn how to identify their target audience and craft a compelling message that resonates with them. They will also discover how to leverage social media and other digital channels to amplify their PR efforts and reach a wider audience.
Knuaff draws on his experience working with clients in various industries to provide practical advice on building relationships with journalists, creating newsworthy content, and measuring the success of PR campaigns. Whether you are a small business owner or a marketing professional looking to maximize your PR efforts, this episode is a must-listen. Tune in now to learn how to make the most of your budget and achieve PR success in 2023.
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