logo
episode-header-image
Feb 2023
16m 34s

How To Be Seen As An Expert In Your Fiel...

Lori Harder | YAP Media
About this episode

If you want to become the go-to expert in your field, we have a four-step strategy for creating the buzz and social proof that can get you there. We’re breaking down how to build credibility across different platforms including podcasting, traditional media outlets, and social media. If you’re ready to put the effort in, there’s no limit to what you can achieve with your personal brand over the next couple of years. 


IN THIS EPISODE, WE TALK ABOUT:

  • What to expect from a podcast tour 
  • How to collaborate and associate with people who are in the same arena 
  • Why there’s no such thing as an ‘overnight success’ 
  • Tips for boosting your social media presence and reaching your intended audience 


RESOURCES

  • Text the word ROUNDTABLE to 310-421-0416 if you want to be considered for the very first roundtable VIP business strategy session.  
  • Sign up for The Spritz newsletter at litepink.com!


CONNECT WITH LORI

Follow me: @loriharder

Follow Lite Pink: @drinklitepink

Follow Earn Your Happy: @earnyourhappy

Follow Girlfriends & Business: @girlfriendsandbusiness

Listen to Girlfriends & Business


CONNECT WITH CHRIS

Follow Chris: @chriswharder

Visit Chris’ Website: https://chrisharder.me 

Listen to The Chris Harder Show 

Up next
Yesterday
Raise Your Frequency to Align with Your Next Level, Scale Your Business, and Attract Abundance Into Your Life with Samantha Harper
Ready to raise your vibration and step into your highest potential? In this episode, Sam Harper, a sound healing expert and trauma-informed coach, breaks down how frequency shapes everything from your mindset to your business foundation. We talk about healing the fears and scarci ... Show More
1h 3m
Jul 8
3 Pieces of Advice That Changed Our Lives
Some advice is so powerful that you build your entire life around it. In this episode, Chris and I each share the 3 most impactful pieces of advice we’ve ever received. These are the kinds of wisdom that changed how we lead, connect, and create success together. We talk about how ... Show More
18m 45s
Jul 7
What Your Astrological Sign Says About Your Money, Relationships, and Personal Power with Natalia Benson
Wondering why money feels so complicated? In this episode, I sit down with Natalia Benson, a spiritual money coach who blends astrology with practical finance strategies to help women build a healthy, empowered relationship with money. We talk about how understanding your astrolo ... Show More
1h 13m
Recommended Episodes
Apr 24
The Harsh Truth About Modern Marketing (And Why You're Still Losing Attention) | GaryVee Elevate Event Throwback Keynote
In this throwback keynote from Elevate 2017 in Copenhagen — the first 40 minutes of it — I lay out the real game of business in today’s world:🎯 It’s not about who’s got the best product. 📲 It’s about who’s best at grabbing and keeping attention.Whether you’re in SaaS, hospitali ... Show More
41m 49s
Aug 2024
Becoming a Leader People will Follow with Jenni Field
Jenni Field is the Founder of Redefining Communications, author, podcaster, international speaker,  and business communications strategist. She has worked in communications for almost 20 years, specializing in helping teams and leaders use communication to take people and the org ... Show More
43m 47s
May 2024
How To Create A Podcast & Get Famous Guests
Join Ryan as he takes you on a step-by-step journey from an amateur to a podcasting pro! From uncovering the why behind starting your own podcast, to setting up your gear, and making your show stand out, Ryan leaves no stone unturned. He also spills the beans on how to snag top-n ... Show More
45 m
Jan 2024
#641: Podcasting Secrets & Strategies For Dominating The Charts with Hala Taha, Founder Of YAP Media
How LinkedIn can elevate your podcast and your business with Hala Taha. If you're listening to the Online Marketing Made Easy show, I'm guessing you're a fan of podcasts, right? If you've ever thought about starting a podcast or wanted to leverage LinkedIn to grow your podcast an ... Show More
43m 58s
Apr 19
MicroVee: Which social media platform is right FOR YOU? |GaryVee Podcast Moment
If I were starting from scratch in 2024, here’s exactly how I’d approach social media marketing 💡There’s so much confusion right now around what platforms to focus on — especially for beginners. In this episode, I map out the different paths depending on what you sell, who you&# ... Show More
10m 45s
Apr 2024
How to Make Your Best Content and Give Your Greatest Interview with Quddus: An EOFire Classic from 2021
From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Quddus is an acclaimed TV host, c ... Show More
22m 23s
Feb 2024
How I Rediscovered Joy as a Leader, Founder, and CEO
Can I be really real with you for a moment?Podcasting was starting to feel…well, lonely. As much as I love this creative outlet and especially the opportunity to go deeper with you – I was ready to spice things up.So, I started asking myself, how might I have a podcast host witho ... Show More
54m 42s
May 14
The EXACT Formula I Use to Grow Businesses with Organic Social Content | GaryVee Possible Keynote/Q&A
This one’s for the marketers, brand builders, and business leaders still clinging to yesterday’s playbook. In this high-energy keynote and raw Q&A from the POSSIBLE conference, I’m throwing punches—at outdated marketing models, bloated ad budgets, and the creative delusion plagui ... Show More
35m 30s
Oct 2024
From 10K to 10 Million Views: Brendan Kane’s Blueprint for Social Media Dominance
In this episode of the Marketing Secrets podcast, I had the pleasure of sitting down with Brendan Kane, a social media strategist, author, and expert in crafting viral content. Brendan has built a career helping brands and individuals achieve massive social media success. He’s th ... Show More
59m 39s
May 7
Forget Algorithms — Here’s How to Actually Grow in 2025 | GaryVee Keynote BizX
This one’s for the real entrepreneurs—the ones in the trenches building something that matters. In this keynote from the BizX conference, I go deep on the real traits of successful business owners: resilience, adaptability, and the relentless pursuit of attention through content. ... Show More
42m 55s