There are good logos, there are bad logos, and there are logos so terrible that they're amazing 😆 Twitter Blue recently came out of left field with THE most bizarre logo choice (like, seriously, how do you find words to describe that synth wave nightmare?!) It got us thinking, what makes an effective logo? What type of logos do consumers prefer? Descripti ... Show More
Oct 6
Are You a Graphic Designer, or Do You Just Make Logos? Interview with Author Bill Gardner; Logo Lounge and Iconic Branding.
Graphic designers LOVE logos. We obsess over them, critique them, study them, redesign them and argue endlessly about what makes one great.But are we giving the logo too much credit?Few people are better qualified to answer that question than Bill Gardner. Founder of LogoLounge, ... Show More
1h 4m
Jun 2025
Should You Be Provocative? Best & Worst Rebrands, and What’s Next for Celsius
Scott kicks things off with advice on whether being provocative helps or hurts when building your brand. He then unpacks some of the best and worst rebrands in recent memory. Finally, he weighs in on Celsius’ rise in the energy drink wars, and where the brand could go next. Want ... Show More
14m 46s
May 2022
From the Archive: Beyond the Word: Designing Type
This episode originally aired on October 14, 2021. How does type affect the brand identity? In this week’s episode, we learn about the power of typography to transform the voice of a brand. Sam is joined by Blake Goodwin, the Founder and President of Proportion Design, a Boston-b ... Show More
47m 37s
Aug 2024
S05.EP12 - Secrets of Logo Design with Ian Paget
<p>In this episode of JUST Branding, we unlock “Logo Design Secrets” with the esteemed Ian Paget, the creative mastermind behind Logo Geek. </p>
<p>👉 Learn more: https://justcreative.com/podcast</p>
<p>Ian, a celebrated logo designer and author, has made a notable impact in th ... Show More
57m 59s