Derek Lidow joins our host, Diane Helbig to discuss how to gain competitive advantage from copying, and how copying can be a creative, innovative, and high ROI activity. Derek's insights come from his latest research on what make entrepreneurs successful.
Derek is the author of THE ENTREPRENEURS: The Relentless Quest for Value and a professor at Princeton University. He is also the author of Building on Bedrock and Startup Leadership and as well as more than a hundred articles on innovation, entrepreneurship, and leadership. He also founded a leading market-research firm and served as CEO of a global semiconductor company.
If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today.
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Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results.
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