Please support our sponsors because they make the show possible! Get Opteo for free for two months - https://opteo.com/psp Jason Rothman - https://rothmanppc.com/ Chris Schaeffer - https://www.chrisschaeffer.com/ Show Notes: 2022 was a big year for Google Ads. In this episode, we discuss some things that have had a high level of impact on our campaigns and ... Show More
Oct 19
The Google Ads Detective: Solving PPC Mysteries, Part One (Episode 534)
In this episode, Chris Schaeffer, one of the top Google Ads managers in the world, gives three examples of unique PPC mysteries that are from real campaigns that experienced dramatic performance drops. It is our job to figure out the reason for the change! This is a unique way to ... Show More
28m 43s
Oct 12
Google Ads Signal vs. Noise: How to Fix Clicks, Spam, and Broken Campaigns (Episode 533)
In this episode, Chris Schaeffer, one of the top Google Ads managers in the world, breaks down how to separate confusing campaign "noise" from actual underlying problems. Chris tackles five of the most common headaches advertisers face—from spam leads and runaway budgets to zero ... Show More
23m 33s
Sep 28
The Truth About RSA Ad Strength: 3 Big Mistakes & My Go-To Copy Framework (Episode 532)
In this episode, Chris Schaeffer (the best Google Ads manager in the world) breaks down how Responsive Search Ads (RSAs) actually work and why a "Poor" Ad Strength rating directly causes higher CPCs, fewer impressions, and lower search positions. We uncover three massive misconce ... Show More
24m 42s
Jan 2024
#327 - 8 Ways To Adapt Your SEO In 2024
Send us Fan MailIn this week’s episode, Mark and Gael take a look at the sites who are acing the latest Google paradigm, analyze what worked for them, and adapt the business model so everyone can grow and thrive going forward.Full show notes:https://www.authorityhacker.com/podcas ... Show More
1h 4m
Jun 2022
Why our show is changing [Creator Support]
In this episode, we’re covering why we joined the LinkedIn Podcast Network, if creators should have standardized fees, and whether or not a YouTuber’s employees should be able to post their own content. Links we talked about: Tubefilter: Colin and Samir look to “support the growt ... Show More
32m 42s