Launching TikTok for Netflix

Over the last year, Netflix’s TikTok following grew by 10.5 million people -- more than any other brand. On this episode of WeAreNetflix, we talk to Gena-mour, Jimena and Kelli who manage Netflix’s TikTok accounts for the U.K, Latin America and the United States, discussing how they use TikTok to engage with fans of Netflix’s films and series.